About the role
Company Description:
VellKO is a performance marketing agency providing online marketing and advertising programs to drive specific actions such as sales, leads, and clicks. We connect brands serious about increasing sales with high-intent prospects ready to buy. For more information, please refer to the company website
Job Requirement:
Role:Affiliate Manager
Location:Remote
Required Skills:Publisher / CPS/CPA/ CPL/ budget for campaign
Geo Expertise: United States and Europe.
- Minimum 4 years’ experience in affiliate and performance marketing.
- Should have existing relations with Agencies, Direct Publisher, and Premium Networks.
- Experience with Tracking CRM like cake, Ever-flow, hit-path.
Responsibilities as:
1. Affiliate Recruitment:· Identify and recruit high-quality affiliates to join our affiliate marketing program.
- Conduct research, attend industry events, and leverage online platforms to find potential affiliate partners.
- Negotiate partnership terms and ensure alignment with our brand values and goals.
- On-boarding new Publishers & managing existing publishers.
- Interacting with publishers along with the demand team to understand campaign performance & to optimize campaigns further.
2. Affiliate Relationship Management:
- Build and maintain strong relationships with affiliates through regular communication and support.
- Provide guidance on promotional strategies, marketing materials, and best practices to optimize affiliate performance.
- Offer ongoing assistance and address any inquiries or issues raised by affiliates promptly.
- Payment handling and follow-up.
3. Performance Monitoring and Optimization:
- Track and analyze affiliate performance metrics (CPA, PPC, Rev Share, Hybrid), including traffic, conversions, and revenue generated.
- Monitor key performance indicators (KPIs) to identify top-performing affiliates and areas for improvement.
- Optimize affiliate performance through data-driven decision-making and provide feedback for continuous growth.
4. Commission and Payment Management:
- Handle commission disputes or inquiries from affiliates in a professional and efficient manner.
5. Compliance and Regulatory Requirements:
- Ensure affiliates adhere to industry regulations and marketing guidelines, including responsible gambling practices and advertising standards.
- Regularly review affiliate marketing materials to ensure compliance with relevant regulations.
6. Affiliate Promotions and Campaigns:
- Collaborate with affiliates to develop and implement effective promotional campaigns that align with our brand and marketing objectives.
- Provide affiliates with marketing materials, creatives, and exclusive offers to maximize conversion rates.
7. Reporting and Analysis:
- Generate regular reports on affiliate performance, revenue, and ROI.
- Analyze data to identify trends, opportunities, and areas for improvement.
- Use insights to optimize the affiliate marketing program and drive continuous growth.
Only candidates from Performance Marketing / Affiliate Marketing with an exposure of dealing with CPL, CPA, CPS campaigns on Web will be considered.
Job Type: Full-time
Experience:
- Affiliate marketing: 4 years (Required)
- Good Negotiation Skills
- Good Decision Making Skills
Work Location: Remote