About the role
- Lead and drive the overall sales closing function across assigned projects and locations.
- Develop annual, quarterly and monthly sales strategies aligned with organisational business objectives.
- Take complete ownership of project-wise revenue, booking and collection targets.
- Identify business opportunities and formulate strategies to maximise sales and market share.
- Work closely with senior management to establish business plans and sales growth strategies.
- Lead and manage multiple Sales Managers, Closing Managers, Team Leaders and sales executives.
- Build a strong sales organisation through recruitment, training, mentoring and performance management.
- Define team structures, reporting mechanisms and individual performance targets.
- Conduct regular business reviews and drive accountability at every level.
- Develop leadership capabilities within the team and ensure consistent team productivity.
- Drive overall project-wise sales performance and ensure achievement of revenue targets.
- Monitor walk-ins, customer engagement, follow-ups, revisits and conversion ratios.
- Oversee high-value negotiations and personally intervene in critical closures when required.
- Develop strategies to improve conversion rates and minimise booking cancellations.
- Ensure effective execution of sales plans across all assigned projects.
- Analyse real estate market trends, competitor strategies and customer buying behaviour.
- Identify potential market opportunities and recommend strategies to improve project performance.
- Work closely with developers and project stakeholders to align sales strategies with project positioning.
- Monitor pricing, inventory movement and market demand to maximise project revenue.
- Take ownership of overall collection targets along with booking targets.
- Monitor project-wise collection performance and outstanding payments.
- Develop strategies to improve collection efficiency and minimise payment defaults.
- Coordinate with Finance, CRM and developer teams to ensure timely collections.
- Build and maintain strong relationships with developers, senior management and key business stakeholders.
- Handle escalated client matters and high-value customer negotiations.
- Maintain strong coordination with Marketing, Sourcing, CRM, Finance and Legal teams.
- Ensure a seamless customer experience throughout the sales and booking journey.
- Review daily, weekly and monthly sales performance across all assigned projects.
- Analyse business reports, conversion ratios, revenue forecasts and collection performance.
- Present business updates, performance analysis and corrective action plans to senior management.
- Identify performance gaps and implement strategies to achieve business objectives.
- Bachelor's degree in Business Administration, Marketing or a related field. MBA will be an added advantage.
- 10–15 years of overall sales experience.
- Extensive experience in the real estate industry is mandatory.
- Significant experience in managing large sales teams and multiple real estate projects.
- Prior experience in a Sales Head / AGM / DGM / Senior Sales Leadership role will be preferred.
- Strong experience in residential real estate sales and closures.
- Strong understanding of the Mumbai real estate market and developer ecosystem.
- Excellent knowledge of project sales, inventory management, pricing strategies and collections.
- Strategic leadership and business planning.
- Strong revenue ownership and commercial acumen.
- Large team management and leadership development.
- Excellent negotiation and stakeholder management.
- Data-driven decision-making and business analysis.
- Strong communication and presentation skills.
- Ability to manage multiple projects and deliver business targets.