About the role
oClient Campaign Management: Design and Execute tailored campaigns to enhance market coverage and boost sales across Bank, Branch, and PCG Channels. Leverage Performance Tracking and advanced analytics to optimise campaign effectiveness
oBusiness Analytics & Control: Oversee the P&L for Bank, Branch, and PCG channels. Ensuring cost control and alignment with overall financial goals.
oData Analytics & Reporting: Provide regular business and performance analytics, delivering actionable insights for all three channels.
oChannel Efficiency: Design and implement the Monthly Target Framework (MTF) for all three channels.
oChannel Engagement: Design & launch strategic contests/sales incentive programs to drive sales performances
oKey Projects: Collaborate with Business Heads and cross-functional teams to manage and implement key strategic projects affecting Bank, Branch, and PCG channels.
oProject Execution & Monitoring: Provide ongoing oversight and project tracking to ensure successful implementation and timely delivery of key initiatives.
oMIS (Management Information Systems): Work with channel partners to identify and streamline MIS reporting requirements, ensuring consistency and alignment with business needs.