About the role
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POSITION DESCRIPTION
JOB TITLE
Area Head-Gold Loan
GRADE
AVP-I
DEPARTMENT
Micro Banking
LOCATION
Region
SUB-DEPARTMENT
Gold loan
TYPE OF POSITION
Full-time
REPORTS TO
Regional Business Manager – Gold Loan
REPORTING INTO
Officer - Gold Loan & Officer - Assets Desk
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ROLE PURPOSE & OBJECTIVE
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Responsible for business lines of 8-10 branches, ownership of P&L – Asset & Branch Banking of Branches
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Drive Gold loan in the respective areas. The position is responsible for overall growth, Profit and Loss and success of the business in the area.
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Responsible for the control and recovery of loans in his/her area, risk assessment and recovery strategies
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Identification of suitable locations for Ujjivan gold loan business in consultation with Product Team and get the activation done of location.
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Identifying the Gold Appraisers for branches in near by location for smooth functioning of the Business Flow
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Goal setting, resource planning for branches/personnel in assigned area.
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Work closely with product and marketing team to drive suitable branding and marketing activities in his/her respective areas.
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All physical assets requirement for Gold Loan business need to in place as per defined policy.
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Smooth roll out of Gold Loan business in assigned branches with all required aspects in place.
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SIZE OF THE ROLE
FINANCIAL SIZE
NON-FINANCIAL SIZE
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Portfolio to be managed up to AUM of Rs. 10 Cr.
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Maintain relationship with channel partners like: DSA and BC
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KEY DUTIES & RESPONSIBILITIES OF THE ROLE
Business
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Managing Gold loan and portfolio for assigned branches.
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Increasing product penetration in existing customers of the bank.
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Maximization in NTB customers through GLO leads and other partner channels
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Ensure appraiser identification and management for hassle free processing of Gold Loan.
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Monitor, improve and repair productivity benchmarks for staff, TAT and process
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Staffs must achieve decided productivity standard of Gold Loan Business in all branches.
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Achievement of business targets in terms of loan book growth with weighted IRR.
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Ensure all credit (collections) parameters are achieved as set by the management.
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Organizing brand building, CSR and marketing activities for Gold Loan promotion.
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Ensure/ crosscheck the better services as per bank standards by partner channels to Gold Loan customers.
Customer
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Ensure customers are educated about all Gold Loan schemes/services offered by Ujjivan.
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Ensure lower customer attrition by providing different Gold Loan Schemes as per customer requirement.
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Ensure maximum renewal of Gold Loan as per set benchmarks.
Internal process
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Ensure compliance with lending guidelines, quality framework and audit requirements.
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Speedy resolution of any audit/ vigilance observations and take necessary steps to prevent recurrence audit and other regulations.
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Ensure appraisers must adhere the appraising standard as decided by bank. And timely rotation of Appraisers must be done.
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Monitor health of portfolio in the area under Management.
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Approve deviations and exceptions according to policy in place.
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Provide market feedback to product team to revise the product offerings.
Service Quality
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Ensure all the TAT parameters are adhered.
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Ensure all the queries and complains raised by the customers in the assigned area are addressed in appropriate and timely manner.
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Focus on FTR (first time right) in all the services offered e.g. account opening, loan disbursement and service requests.
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Channel partners must adhere the standard service norms of bank.
Learning & Performance
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Ensure that all members of his team are up to date on all relevant circulars and all products/services offered in the Branch.
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Periodically evaluate the staff competences in various parameters set under goal setting and give feedback to concerned staff and supervisors
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Ensure adherence to training man-days/ mandatory training programs for self and reportees.
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Ensure goal-setting, mid-year review and annual appraisal process within specified timelines for self and reportees.
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Maintain critical staffing levels at all times through timely recruitment& training in conjunction with the HR team.
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MINIMUM REQUIREMENTS OF KNOWLEDGE & SKILLS
Educational
Qualifications
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Graduate, any professional qualification will be added advantage.
Experience
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Minimum 5 years of experience covering secured assets & branch banking/ Micro Banking
Functional Skills
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Rich knowledge of markets, marketing activities and products
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Process & Compliance Orientation: Knowledgeable on KYC norms/guidelines for liabilities & unsecured loans
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Team management
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Ability to speak and read regional language(s)- is desirable
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Good knowledge of commonly used software like MS Office, outlook
Behavioral Skills
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Training Skills
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Interpersonal skills – ability to handle various types of mindsets and get desired output for meeting bank’s goal
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Willingness to travel & relocation as per business requirements and career opportunities
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Managing customer relations
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KEY INTERACTIONS
INTERNAL
EXTERNAL
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Product and marketing team
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Legal & technical team
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Regional Ops, Credit, collection
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External marketing agency
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Audit, Vigilance, Admin & FCU team
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Channel Partners
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Branch Banking Team
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State Govt Agencies/ Panchayats
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Micro Banking Team
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Different vendors
PREPARED BY:
DATE:
REVIEWED BY:
DATE:
LAST UPDATED BY:
DATE: 01-02-2024