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Aaradhya Group

Posted 3 Nov 2026

Area Sales Manager

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Employment
Full time
Posted
3 Nov 2026

About the role

Job Description (JD) – Area Sales Manager (Seeds & Pesticides)
Position: Area Sales Manager (ASM)
Industry: Agriculture – Seeds & Pesticides
Experience: Minimum 10+ Years in the Same Industry
Department: Sales & Marketing
Job Location: As per Company Requirement
Job Summary

We are looking for an experienced and result-oriented Area Sales Manager with strong knowledge of seeds and pesticides sales. The candidate should have a proven track record in agricultural sales, dealer and distributor management, market development, and team handling.



RequirementsKey Responsibilities
  • Develop and execute sales strategies to achieve sales and collection targets for seeds and pesticides.

  • Manage distributors, dealers, retailers, and other channel partners in the assigned territory.

  • Identify new business opportunities and expand market presence.

  • Lead, guide, and monitor the sales team to achieve business objectives.

  • Develop strong relationships with farmers, dealers, distributors, and key market stakeholders.

  • Monitor competitor activities, market trends, product demand, and pricing.

  • Plan and execute farmer meetings, product demonstrations, field activities, and promotional campaigns.

  • Ensure timely collection of outstanding payments and maintain healthy dealer relationships.

  • Prepare sales forecasts, monthly sales plans, and regular performance reports.

  • Coordinate with management and other departments to ensure smooth sales operations.

Required Qualifications & Skills
  • Graduate in Agriculture or a related field; B.Sc. Agriculture will be preferred.

  • Minimum 10+ years of experience in seeds and pesticides sales in the same industry.

  • Strong knowledge of seed varieties, crop protection products, pesticides, and agricultural markets.

  • Proven experience in dealer/distributor appointment and channel development.

  • Excellent team management, negotiation, communication, and leadership skills.

  • Strong understanding of sales targets, market expansion, and collection management.

  • Willingness to travel extensively within the assigned territory.



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