About the role
Assistant Manager-Monetization
About the Role
We are looking for a dynamic and commercially driven professional to support and scale monetization opportunities through strategic partnerships, brand solutions, client acquisition, and revenue generation. The role requires a strong blend of business development, marketing partnerships, stakeholder management, and execution capabilities.
The ideal candidate should have 3-6 years of experience in media sales, brand partnerships, advertising, digital marketing, e-commerce monetization, or business development, with a demonstrated ability to manage client relationships and contribute toward revenue targets.
What You’ll Do
Revenue Generation & Monetization
- Drive revenue generation through brand partnerships, advertising opportunities, sponsorships, and integrated marketing solutions.
- Identify and onboard new advertisers, agencies, trading brands, and non-endemic partners.
- Build and manage a strong sales pipeline and proactively pursue new business opportunities.
- Develop customized monetization proposals aligned with client marketing objectives.
- Contribute towards achieving monthly, quarterly, and annual revenue targets.
- Drive upsell and cross-sell opportunities across existing partner relationships.
Partnerships & Client Management
- Own relationships with key brands, agencies, and external partners.
- Lead commercial discussions, negotiations, and closure of partnership opportunities.
- Work closely with clients to understand business objectives and recommend relevant solutions.
- Ensure seamless execution of committed deliverables and maintain high client satisfaction.
Brand Solutions & Campaign Execution
- Collaborate with internal teams to conceptualize and execute integrated marketing campaigns.
- Develop sponsorship opportunities around key business events, sales properties, and strategic IPs.
- Coordinate with marketing, category, site, analytics, and operations teams for campaign delivery.
- Oversee campaign implementation and ensure performance commitments are met.
Strategic Planning & Business Development
- Evaluate market trends, competitor activities, and emerging partnership opportunities.
- Develop category-specific monetization strategies and go-to-market plans.
- Support leadership in identifying new revenue streams and strategic alliances.
- Participate in annual planning, forecasting, and business reviews.
Reporting & Performance Tracking
- Track revenue performance, campaign delivery, and client ROI metrics.
- Maintain forecasting dashboards and business pipeline reports.
- Prepare leadership presentations, business reviews, and performance updates.
- Analyze campaign effectiveness and provide actionable recommendations.
Must Have:
- Strong understanding of media sales, partnerships, advertising, or business development.
- Proven ability to manage client relationships and commercial negotiations.
- Excellent presentation, communication, and stakeholder management skills.
- Strong analytical and problem-solving capabilities.
- Ability to manage multiple projects in a fast-paced environment.
- Commercial acumen with a revenue-focused mindset.
- Proficiency in Excel, PowerPoint, and data analysis.
Good to Have:
- Experience in e-commerce, digital media, advertising, marketing partnerships, or brand solutions.
- Exposure to agency ecosystem and media planning teams.
- Experience with sponsorship sales, integrated marketing solutions, or retail media.
- Familiarity with campaign measurement and digital marketing metrics.
Qualifications
- Bachelor's degree in business, Marketing, Communications, or related field.
- MBA preferred.
- 3-6 years of experience in Partnerships, Business Development, Media Sales, Advertising Sales, Brand Solutions, or Digital Marketing