About the role
The Business Development Manager (BDM) is responsible for steering, planning, supporting, and executing the acquisition of new customers and business in the Pharmaceutical, Contract Research Organisations, and Clinical Research Labs customer segments of the Lab Chemicals business in alignment with overarching sales and corporate objectives. The position will be required to be customer-facing, responsible for generating new customer leads through regular visits and follow-up to meet the sales objectives, convert leads/opportunity to confirmed orders, and sustain relationships with customers by establishing customer connections in uncharted markets and territories, and working closely with Account Managers and Field Sales personnel to execute on business growth opportunities throughout the assigned region.
Responsibilities:
- Develop business and deliver sales growth plans for the company's lab chemical products per assigned targets in assigned large- and mid-scale Pharmaceutical, CRO and Clinical Research Labs segments where such products are used for research, quality control and non-GMP production.
- Consistently develop new business opportunities to increase the share of wallet at the assigned customers.
- Manage / Protect the current business at the individual account by suitably developing and executing action plans.
- Collaborate with product management and marketing team to develop new products as per customers' needs and also execute the sales promotional plans at individual accounts to grow the business substantially.
- Map the assigned markets, territories, and geographical regions to identify key potential customers and conduct preliminary assessments to assess realistic sales opportunities.
- Analyse and respond to RFP's/RFI's and provide quotes to the customer either directly or through distributors.
- Collaborate / Co ordinate with the Authorised distributors through joint visits and meeting individual distributors at regular intervals to ensure demand generation, customer service and sales results for every assigned account are delivered consistently.
- Study the government's investment plans regarding the Pharmaceutical, CRO and Clinical Research Labs segment and develop a strategy to target market share using direct and indirect channels.
- Update customer data from time to time in CRM, submit activity and results reports, such as daily call reports, weekly work plans, monthly and annual account analysis.
- Collate market feedback on competitors' activities such as product offerings, prices, new products, delivery schedules, and provide inputs to the sales leadership team for review of the company's strategy and approach.
- Meet existing and potential clients and build positive relationships and pipeline of opportunities.
- Foster collaboration with other sales colleagues in the region by sharing success stories, learning from each other and creating a healthy competitive spirit.
- Identify market trends, assess market potential, and develop strategies to grow Pharmaceutical, CRO and Clinical Research Lab segments' market share in the Lab Chemical space.
- Make presentations and implement development projects to customers, set in place the required project plans, execute the plan and close new business.
- Provide timely customer support and define and interface with internal resources, when necessary.
- Work with marketing, sales and product development to develop strategies that ensure the Pharmaceutical, CRO and Clinical Research Lab segments' position as a multi products/solutions provider for customers' existing products and new product introductions.
Requirements:
- Minimum 4-6 years of work experience in handling a speciality chemicals portfolio.
- Prior experience in the life science/pharma industry is recommended.