About the role
We're seeking an experienced field sales leader to own area growth while mentoring junior BDEs. You'll drive merchant acquisition, manage strategic partnerships, and execute city-level go-to-market strategies. This role combines hands-on field sales with team leadership.
Responsibilities:
- Execute all BDE responsibilities: Visit 6-7 healthcare partners daily, onboard merchants, and drive activations.
- Train, mentor, and ride-along with BDEs to improve their pitch, conversion rates, and productivity.
- Own senior-level relationships with strategic accounts.
- Develop and execute area growth plans to meet city/region revenue targets.
- Analyse field data, market trends, and competitive activity to refine GTM strategies.
- Collaborate with product, marketing, and operations teams to optimise partner experience.
- Own the P& L for your assigned micro-market.
Requirements:
- 3-5 years of experience in B2B field sales.
- Bachelor's degree required; MBA preferred.
- Proven track record of meeting/exceeding sales targets and managing territory growth.
- Experience in fintech, healthtech, FMCG, or hospitality sectors.
- Demonstrated ability to train and enable junior team members.
- Strong analytical skills with comfort using data to drive decisions.
- Must own a 2-wheeler (4-wheeler preferred) with a valid driving license.
- Comfortable working 6 days/week (including weekends).
Preferred Backgrounds:
- Area/Cluster Managers (FinTech/NBFC).
- Assistant Managers (Hospitality/QSR chains).
- Territory Sales Managers (FMCG/Healthcare).
- Team Leads from high-growth startups.