About the role
· Opening for one of the reputed FMCG - Ingredient company for the position of Communications Manager - cochin
Bachelor's degree in Communications, Public Relations, Marketing, or a related field. A Master's degree or professional certification in Communications is preferred.
Demonstrated 5 to 6 years experience in communications, with a strong track record in both internal and external communication roles.
Develop and implement comprehensive communication strategies for B2B and B2C, aligned with the company's objectives, brand identity, and values.
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Craft compelling messages customized for different audiences and communication platforms.
· Lead the creation of engaging and informative content for articles, blogs, social media, presentations, and other relevant mediums ensuring relevance to both B2B and B2C targets.
· Lead creation of informative content for internal intranet systems, email newsletters facilitating transparency and knowledge transfer.
· Craft and distribute internal announcements, memos, and updates, ensuring consistency in messaging and branding.
· Ensure clear and effective communication across all levels of the organization, facilitating transparency and understanding.
· Manage media relations, including cultivating press contacts, responding to media inquiries, and coordinating interviews and statements.
· Collaborate closely with various departments, such as Marketing, Public Relations, Legal, and HR, to ensure consistent messaging and alignment.
· Establish metrics to evaluate the effectiveness of communication campaigns and initiatives.
· Analyze data and generate reports to measure impact and provide insights for continuous improvement.