About the role
Role : Content Developer
Location: Mumbai
Exp Range: 6- 10 yrs
Must Have:
Content Development in Education domain
Master’s or Bachelor’s degree in English, Communications, Marketing, Journalism, or related field preferred.
Proven experience in content creation, copywriting, or digital marketing.
Excellent written and verbal communication skills.
Strong research and analytical abilities.
Familiarity with SEO principles and web publishing platforms.
Familiarity with Instructional Design Approach.
Proficiency in Microsoft Office Suite and basic graphic design tools is a plus.
Ability to manage multiple projects simultaneously and meet deadlines.& nbsp;
Roles & Responsibilities:
Develop original content for product websites (preferably learning products), blogs, social media, email campaigns, presentations, and other digital assets.
Edit, proofread, and revise existing content to ensure clarity, accuracy, and consistency with brand guidelines.
Collaborate with marketing, design, and subject matter experts to align content with strategic objectives and audience needs.
Conduct research on industry trends, competitors, and audience preferences to inform content strategy and creation.
Optimize content for SEO and accessibility, incorporating relevant keywords and best practices.
Manage and update content calendars to ensure timely delivery of materials.
Monitor content performance using analytics tools and adjust strategies as needed to maximize engagement and effectiveness.
Maintain a consistent tone, style, and voice across all platforms in accordance with brand standards.
Thanks & Regards,
Qualifications: BACHELOR OF ARTS