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habilelabs

Posted 18 Aug 2026

Demand Generation Executive

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Employment
Full time
Team
Sales
Posted
18 Aug 2026

About the role

We're looking for a driven Demand Generation Executive to be the first point of contact for prospective clients. This role is core to our sales pipeline — you'll be making outbound cold calls, engaging leads, and qualifying them before handing off to the sales/BD team. If you're energetic, persuasive, and love the thrill of a good conversation, this role is for you.Key Responsibilities
  • Make outbound cold calls to prospective leads (from provided databases, inbound inquiries, and self-sourced lists) to introduce HabileLabs' services and solutions (Cloud, AI/ML, Web & Mobile Development, Salesforce, DevOps, Data & BI).
  • Qualify leads based on defined criteria (budget, authority, need, timeline — BANT/GPCT or similar frameworks) before passing them to the sales team.
  • Maintain accurate, up-to-date records of all calls, lead status, and follow-ups in the CRM (Zoho CRM).
  • Follow structured call scripts and objection-handling techniques while adapting tone for different prospect personas across industries and geographies.
  • Achieve daily/weekly targets for call volume, connect rate, and qualified leads generated.
  • Schedule discovery calls/demos for the Business Development team with qualified prospects.
  • Conduct basic research on leads/companies before calling to personalize outreach.
  • Collaborate with the marketing team to give feedback on lead quality and messaging effectiveness.
  • Report daily/weekly performance metrics to the reporting manager.
Required Skills & Qualifications
  • Excellent verbal communication skills in English (Hindi a plus); ability to build rapport quickly over the phone, including with international prospects.
  • Prior experience in cold calling, telesales, inside sales, or lead generation preferred (IT services/SaaS background is a plus).
  • Comfortable with rejection and persistent in following up without being pushy.
  • Basic understanding of IT services / cloud / software development offerings (or willingness to learn quickly).
  • Familiarity with CRM tools (Zoho CRM experience is a strong plus).
  • Good listening skills to accurately gauge lead intent and qualify effectively.
  • Self-motivated, target-driven, and comfortable working in a fast-paced environment.
Good to Have
  • Prior experience in an IT services company or B2B software consulting environment.
  • Familiarity with lead scoring frameworks (BANT, GPCT, etc.)
  • Experience calling international (US/EU) prospects or working across time zones.
  • Experience using dialers or cold calling /sales engagement tools.
Experience
  • 2-5 years
  • Excellent in communication skills
  • Graduation

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