About the role
Key Responsibilities
- Develop and drive River's corporate communications and earned media strategy, building complementary messaging pillars across business, product, mobility, and culture
- Lead proactive relationships across media and opinion leaders, shaping differentiated industry narratives and capitalizing on emerging cultural moments
- Working closely with Public Relations team and external agencies while partnering with founders and marketing leadership to align communications with strategic priorities
- Establish and track clear measures for quality of coverage, share of voice, narrative association, sentiment, reputation impact and proactively manage brand risks and opportunities
Ideal Candidate
- 12 years of experience in corporate communications, PR, earned media or integrated communications, preferably across automotive, mobility, technology or consumer brands
- Strong understanding of the Indian earned media ecosystem and established relationships across relevant media categories
- Proven ability to build narratives and generate meaningful conversations beyond press releases and product announcements
- Experience managing both corporate and consumer-facing communication agendas
- Strong commercial and business understanding with the ability to connect communication to brand equity and business priorities