About the role
Summary
We are seeking creative and driven professionals for the roles of Digital Marketing Executive. This opportunity is ideal for freshers or candidates with up to 3 years of experience who are passionate about marketing, design, and content creation. The selected candidate will play a pivotal role in shaping the brand’s digital presence, driving engagement, and supporting lead generation through innovative campaigns. The role offers a dynamic, collaborative environment with opportunities for learning, certification support, and performance-based career growth.
Responsibilities
- Manage and grow the company’s social media presence.
- Execute paid advertising campaigns and monitor performance using analytics tools.
- Perform SEO activities to improve website visibility and search rankings.
- Generate leads through targeted digital initiatives.
- Track campaign performance using Google Analytics and prepare detailed reports.
- Conduct market research and competitor analysis to inform strategy.
- Design social media posts, banners, brochures, flyers, posters, presentations, and other marketing materials.
- Create graphics for websites, advertisements, and branding campaigns.
- Develop creative visual concepts for both online and offline marketing.
- Maintain brand consistency across all creative assets.
- Coordinate with the marketing team to deliver high-quality designs.
- Write engaging, SEO-friendly content for websites, blogs, social media, email campaigns, brochures, and promotional materials.
- Develop compelling ad copies, captions, newsletters, and product descriptions.
- Proofread and edit content for accuracy, tone, and clarity.
- Collaborate with the marketing team to support branding and lead generation efforts.
RequirementsRequirements:
- Bachelor’s degree in Marketing, Communications, Graphic Design, Journalism, English, Business Administration, Mass Communication, or a related field.
- 0–3 years of experience in Digital Marketing, Graphic Design, Content Writing, or a related field.
- Freshers with relevant skills, certifications, internships, or project experience are encouraged to apply.
- Strong communication, creativity, and problem-solving skills.
- Proficiency in Canva, Adobe Photoshop, Adobe Illustrator, and CorelDRAW (preferred).
- Experience with video editing using Adobe Premiere Pro, After Effects, CapCut, or similar software (preferred).
- Expertise in Google Ads, Meta Ads Manager, Google Analytics, SEO & SEM, and email marketing.
- Excellent English writing, copywriting, and proofreading skills.
- Research and creative thinking abilities.
- Google Ads Certification
- Google Analytics Certification
- Meta Certified Digital Marketing Associate
- HubSpot Content Marketing Certification
- Adobe Certified Professional (Preferred)
- ₹15,000 per month during the first three months (probation period).
- ₹25,000–₹30,000 per month upon successful completion of probation.
- Performance-based salary revisions above ₹30,000 for exceptional contributors.