About the role
The Senior Product Analyst serves as a strategic analytics partner to Product, Shopper Experience and Digital leaders. This role is responsible for driving measurement strategy, leading deep-dive analysis, evaluating experiments and proactively identifying opportunities that influence product roadmaps and customer outcomes.
Responsibilities:
- Define measurement plans and KPI frameworks.
- Lead product performance reviews.
- Design, measure and evaluate A/B tests.
- Conduct deep-dive analyses across the digital shopper journey.
- Investigate KPI movements and root causes.
- Build scalable dashboards and analytical frameworks.
- Partner with Product, UX, Engineering, Marketing and Data Science.
- Recommend optimisation opportunities.
- Coach Product Analysts and elevate standards.
Requirements:
- 6-9 years in Product Analytics, Digital Analytics or Customer Analytics.
- Advanced SQL and analytical skills.
- Experience with experimentation and A/B testing.
- Strong understanding of KPI frameworks.
- Strong stakeholder management and storytelling skills.
- Strong technical proficiency in Adobe Analytics Workspace, SQL (Advanced), Tableau, Power BI or Looker.
- Exposure to Amplitude, Mixpane, Adobe Analytics, Content Square, Quantum Metric, or GA4
- Expertise with Adobe Launch, GTM or Tealium.
Nice to have:
- Retail, grocery or e-commerce experience.
- Knowledge of Python or R, Databricks and Snowflake.
- Marketing and CRM analytics.