About the role

Key responsibilities will include: Amazon Advertising & Promotions • Strategizing and brainstorming brand objectives and targets with CFO and CEO and reporting directly to CEO. • A pro-marketer on Amazon campaigns and has a proven track record of optimizing & scaling Amazon Ads campaigns with higher budgets and numerous campaigns. • Creative content planning and briefing to the content team and get the required content for marketing. • Constant coordination and meetings in house/ online with amazon account managers for planning and submitting various deals/discounts, weekly/monthly and quarterly promos. • A thorough understanding and hands on experience fixing listings errors like Price, variants, Image attributes, infringement notices etc. • Use of PI Analytics and Brand Metrics for Retention and optimizing the campaigns and its performance overhaul. • Profitability, ROI, ACOS% and scaling are the core strengths of the brand this goes without saying the core objectives to achieve. Other channel Responsibilities • Plan and execution of campaigns on google ads and has working experience on optimisation like shopping ads, search ads and Performance max campaigns. • Plan and execution of campaigns on Facebook business manager and scale the traffic on website and monitor conversion metrics. • Actively monitor the self-serving ads on Blinkit marketplace and scale the campaigns overhaul. • Actively monitor and keyword ranking positions and content optimisation for overhaul SEO health. • PPC (Pay Per Click) • SMM (Social Media Marketing)

Ecommerce Marketing Manager_DSB

About the role

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