About the role
Role Overview:We are looking for an enthusiastic, creative and digitally driven Digital Marketing Executive to support the digital communication and brand-building initiatives of Bondada Ecobuild Pvt. Ltd.The role requires a combination of social media management, content planning, graphic design, video editing and digital marketing skills. The candidate will also support Bondada Group’s broader social media communication requirements.
ABOUT BONDADA ECOBUILD PVT. LTDBondada Ecobuild Pvt. Ltd., a subsidiary of Bondada Group, has offered comprehensive building material solutions for over 12 years and has achieved market leadership by developing and marketing sustainable, future-ready, high-quality products driven by innovation.The company owns world-class brands such as truBrix, truPlast, truCare, truFix, BeFixo, Shinetech, truVU and Alurise. With state-of-the-art manufacturing facilities and a growing market presence, Bondada Ecobuild is redefining excellence in the building materials industry.Our growing portfolio of building and construction solutions includes:
- AAC Blocks
- uPVC Profiles
- uPVC Windows& Doors
- Aluminum Windows& Doors
- Sustainable and innovative building material solutions
Key Role & Responsibilites:Content Planning & Social Media
- Prepare and manage the Content Calendar for the Leadership of Bondada Ecobuild Pvt. Ltd.
- Create engagingcontent ideas alignedwith the company’sproducts, projects, campaigns, events, achievements and brand positioning.
- Manage and optimise BondadaEcobuild’s social media accounts and ensure consistent and timely posting.
- Create and publish socialmedia posts, basiccopy, blogs and other digital content.
- Design high-quality social media creatives, campaign designs, posters, banners and digital communication materials using Adobe Photoshop, Canva and other AI-powered creative tools.
- Create and edit social media videos, reels, short-form videos and corporate content using Adobe Premiere Pro, Canva, DaVinci Resolve and other relevant video-editing tools.
- Adapt creatives and videos according to the required dimensions and specifications of different social media platforms.
- Ensure all creatives and videos consistently follow Bondada Ecobuild’s brand guidelines and visual identity.
- Support the creation of creatives and videos for Bondada Group’s social media platforms whenever required.
- Assist in executing digital marketing campaigns across platforms.
- Support Google Ads and Meta Ads campaigns and track campaign performance.
- Work on Search Engine Optimisation (SEO) activities, includingkeyword research and on-page optimisation.
- Monitor website and digital performance using tools such as Google Analytics.
- Generate and track leads received through digital channels.
- Coordinate with internal teams and external agencies to execute campaigns.
- Prepare basic social media and digitalmarketing performance reportsand provide actionable insights.
- Bachelor's degree in Marketing, Digital Marketing, Mass Communication, Business Administration, or a related field.
- 1–3 years of experience in digital marketing, social media management, or content marketing.
- Exposure to Business-to-Business (B2B) marketing, building materials, construction, or the industrial sector.
- Experience in managing corporate social media accounts.
- Understanding of content creation, brand communication and leadership branding.
- Basic understanding of photography and videography.
- Familiarity with AI-based content, design and video creation tools.
- Ability to identify socialmedia trends and convert them into relevantbrand content.