About the role
This role will act as key member to the implementation of Expert Sales & Demand Generation Strategy across geographies assigned in line with the company’s overall business strategy
Responsibilities- Prescription Generation: Drive favorable prescriptions/recommendations for assigned Expert brands through effective scientific engagement with HCPs.
- Secondary Sales Growth: Achieve targeted secondary sales growth at Expert Mapped Pharmacies (EMPs) for assigned brands.
- Business Development: Identify and capitalize on new business opportunities within the assigned geography, ensuring category penetration and adoption.
- KPI Compliance: Ensure 100% adherence to personal productivity
- 10 DCA / 9 CCA monthly minimum
- Actively engage and build relationships with Key Opinion Leaders (KOLs) and Key Business Leaders (KBLs) via CMEs, RTMs, symposiums, conferences, and in-clinic interventions to drive recommendations and minimize de-recommendations.
- Reporting Discipline: Timely and accurate submission of tour plans, call reports, monthly reports, and attendance via the SFA App/geo-tagged reporting system.
- Collaborative Sales Execution: Coordinate with GT sales teams to ensure alignment on stock availability, activations, recommendation updates, and market feedback
- Leadership Behaviors: Demonstrate professional leadership by proactively managing conflicts, adhering to compliance standards and company policies, and maintaining open, transparent communication
- Regulatory Compliance: Strict adherence to all industry regulations, company SOPs, and governance protocols.
- Achieve Secondary Sales Targets at Expert Mapped Pharmacies (EMP) for assigned brands.
- Drive Prescription Market Share (RxMS) Growth for promoted brands, tracked via Rx Audit reports (e.g., IQVIA).
- Execute Sales Strategies: Align with national marketing plans while customizing for local market dynamics in line with overall strategy.
- Provide Competitive Intelligence: Systematically capture and share insights on competitor activities and market movements.
- Ensure Full Regulatory and Compliance Adherence in line with industry regulations, company policies, and SOPs
- Preferred Qualification: Graduate in Pharmacy or Science.
- 2-5 years of overall work experience in Pharma/ Expert Sales in FMCG/ Consumer Healthcare
- Strong Commercial & Business Acumen
- Field Performance Management & Execution Excellence
- Market Analysis & Trend Identification
- Strong KOL Engagement & Relationship Management
- Data Integrity, Reporting Accuracy & Record Maintenance
- Highly Proactive & Results-Oriented
- Ownership Mindset with Initiative-Taking Approach
- Willingness for Extensive Travel
- Strong Communication & Stakeholder Management Skills
- Analytical Thinking, Problem-Solving, and Negotiation Skills