Group Product Manager

Spinny is India’s most trusted full-stack platform for buying and selling cars, backed by marquee investors including Tiger Global, Accel, Elevation Capital, ADQ, and Westbridge Capital.

Our mission is simple but ambitious: to bring trust, transparency, and delight back into the entire car ownership experience.

With operations across 80+ cities and over 1 million customers served, Spinny is entering its next phase of growth — scaling its platform, deepening customer engagement, and expanding across the broader car ownership spectrum.

Autocar India is India’s oldest and most trusted automotive media brand, now evolving into a full-stack digital product.

We are building a platform that does more than publish content — it guides users through the entire new-car buying journey, from discovery to decision.

We are looking for a Group Product Manager to lead the commercial product function at , owning how users discover us, engage with our content, move toward a purchase decision, and ultimately how we generate revenue from that intent.

This is a senior IC + people manager hybrid role. You will own the product roadmap across acquisition, conversion, and monetization, manage and grow a team of PMs, and be the primary product voice across Engineering, Editorial, Ad Sales, and Business Leadership.

Sector 48, Gurgaon

• Own organic search, Google Discover, and emerging AI-driven traffic channels.
• Improve content discoverability through article architecture, page performance, and structured data.
• Grow qualified monthly sessions across editorial and structured content surfaces.

• Own the complete funnel from content engagement to lead generation.
• Build and improve vehicle pages, lead forms, comparison tools, and recommendation surfaces.
• Drive soft-conversion mechanics such as shortlisting, pre-launch interest capture, and re-engagement.
• Own lead volume and lead quality as core KPIs.

• Drive programmatic advertising, including header bidding, yield optimization, floor pricing, and AMP monetization.
• Develop native and branded content formats, including OEM placements, co-branded finance and insurance widgets, and sponsored editorial integrations.
• Explore and scale new transaction-based revenue models currently in active market pilots.

• PM Team: Manage and grow a team of PMs across your areas of ownership.
• Engineering: Partner on sprint planning, prioritization, and delivery with the Autocar technology team.
• Editorial: Align content strategy with traffic, engagement, and conversion goals.
• Ad Sales & Revenue Operations: Build native ad formats, OEM partnerships, and dealer network solutions.
• Analytics: Use funnel metrics and customer data to drive roadmap prioritization.

• 8–10 years of Product Management experience, with at least 2 years of experience managing PMs.
• Demonstrated ownership of a revenue-generating digital product, preferably in media, marketplace, or fintech.
• Strong understanding of SEO and content product thinking, including search algorithms, structured data, and page performance.
• Experience with programmatic advertising products, or the ability to learn and adapt quickly.
• Strong data orientation — comfortable pulling your own numbers and reasoning from data rather than simply reading dashboards.
• Strong conversion mindset with the ability to identify and leverage intent signals across the user journey.

• Experience in automotive, real estate, or other high-consideration purchase categories.
• Exposure to CRM, messaging-based lead nurturing, or voicebot products.
• Understanding of native advertising and OEM co-marketing formats.
• Experience scaling a transactional product from pilot to market.