About the role
Location: Bengaluru
Department: Residential Business
Industry: Real Estate / Residential Development
Employment Type: Full Time
Experience Required: 20–22 Years
Reporting To: CEO – Residential Business
We are hiring for our well-funded and fast-growing real estate development client building a strong residential portfolio in Bengaluru. The organization is setting up a high-impact leadership team to drive market expansion, brand positioning, and revenue growth across upcoming flagship projects. The Head – Sales & Marketing will build and lead the complete sales and marketing function for a residential real estate portfolio. The role is responsible for revenue strategy, go-to-market planning, brand development, channel partner ecosystem, project launches, customer acquisition, and end-to-end sales operations to achieve aggressive growth and market leadership.
Key ResponsibilitiesStrategic Leadership
- Define and execute sales and marketing strategy
- Develop revenue plans, pricing strategy, and absorption models
- Establish sales governance, processes, and performance metrics
- Provide marketability inputs for new project and land evaluations
Sales & Revenue Management
- Own full sales lifecycle from pre-launch to closures and collections
- Drive quarterly and annual booking targets
- Manage inventory phasing and pricing strategy
- Improve conversion ratios and sales velocity
- Ensure CRM discipline and funnel tracking
Channel & Partnership Development
- Build and scale channel partner and broker network
- Structure CP onboarding and incentive programs
- Drive channel productivity and contribution
- Develop corporate and institutional sales relationships
Marketing & Brand Building
- Lead GTM and launch strategy for projects
- Drive ATL, BTL, digital, and on-ground campaigns
- Manage agencies for creative, digital, media, and PR
- Improve brand visibility and recall in Bangalore market
- Optimize marketing ROI and spend efficiency
Customer Experience & Compliance
- Ensure transparent customer communication
- Align with CRM and legal teams for RERA compliance
- Handle escalations and key customer negotiations
Team Leadership
- Build and lead high-performance sales and marketing teams
- Set KPIs and performance frameworks
- Develop leadership pipeline and succession plans
- Sales revenue vs targets
- Booking value and net sales value
- Collection efficiency
- Channel contribution percentage
- Conversion ratios
- Marketing ROI
- Sales productivity per head
- Graduate or Postgraduate in Marketing / Business Administration / Related Field
- 20–22 years in sales and marketing
- Strong residential real estate experience
- Proven record of project launches and revenue delivery
- Experience in brand building and GTM strategy
- Multi-project or multi-city exposure preferred
- Strong Bangalore market understanding preferred