About the role
Requirements:
- Insights Lead (Overall 8 yrs of experience are required , Location Ekkattuthangal , Chennai,)
- Candidates with full time MBA will be preferred.
- Candidates with consultancy, data analytics, biz analyst background will be preferred. Research background would be also great.
- Orgs like Accenture, PWG, KPMG etc or Tata, ABG, Mahindra at corp levels would be most suitable for identifying candidates
- Please ask consultants not to focus only on south-residents, but search across country, especially Mumbai, Pune Hyd & Delhi NCR regions, as most consultants & corporates, are located in the region.
- country, especially Mumbai, Pune Hyd & Delhi NCR regions, as most consultants & corporates, are located in the region.
Designation: Chief Experience Officer
Nature of Vacancy: New (New/Replacement)
Position Title: Insights Lead
Number of Positions: 2
CTC - As per market standards
Type of Employment: Permanent (Permanent/Temporary)
Guidelines:
Job Description (please mention explicitly the role and responsibilities)
Role Summary
The Insights Lead will spearhead data-driven approach to support the CXO in enhancing customer, partner, and employee experiences, across multiple domains of Group. By leveraging advanced analytics and AI tools, this role involves synthesizing insights from data across sources, to inform strategy, crafting impactful customer journeys, and to foster innovation across the organization. This role will be critical to connect & support the 3 verticals of Experience Management – Research, Insights, Solutioning.
Key Responsibilities
Functional
· Support CXO to develop and optimize customer journey maps to identify opportunities for superior experiences.
· Generate actionable insights using BI and AI tools, presenting them via dashboards and visualizations.
· Create visual dashboards (power BI, Tableau, Qlikview, etc) & build data storyline to support decisive business needs/ initiatives
· Create customer segmentation strategies and measure campaign effectiveness.
· Conduct qualitative and quantitative research, consolidating data from diverse sources to inform strategies.
· Drive feedback initiatives through customer insight panels to improve products and services.
· Support CRM enhancements by defining insight requirements and aligning with business solutions teams.
· Deliver competitive intelligence and identify market opportunities to support growth and mitigate risks.
· Build & present organizational insights & a consolidated overview of Customer & Employee Experience
· Lead training programs to enhance stakeholders' data analytics competency.
Strategic
· Design unified organizational frameworks for customer journey mapping and database optimization.
· Collaborate with teams to refine marketing campaigns and measure ROI.
· Define research roadmaps to uncover opportunities for new products and services.
· Provide strategic reports and dashboards, ensuring alignment with organizational goals.
· Cultivate a customer-centric culture by designing and executing comprehensive feedback mechanisms.
Qualifications
Education and Experience
· Master’s degree in Business Analytics, Data Science, or related fields. Person with MBA degree or management elective will be preferred.
· Minimum of 8 years in user experience research (quantitative and qualitative methods) and 4+ years in data visualization.
· Expertise in BI tools (e.g., Power BI, Tableau) and analytics platforms (e.g., Google Analytics).
· Candidate having experience in data management using Python, SQL or related applications shall be preferred.
· Proficiency in CRM platforms (e.g., Salesforce, Microsoft Dynamics).
Skills
· Strong analytical and problem-solving abilities.
· Advanced knowledge of NPS, C.Sat, CES protocols, and customer research methodologies.
· Skilled in storytelling, stakeholder communication and cross-functional collaboration.
· Proven ability to synthesize insights into actionable strategies.
Behavioural Competencies
· Strong presentation and influencing skills.
· Collaborative, adaptable, and proactive in ambiguous environments.
· Customer-focused mindset with expertise in design thinking and service-centric methodologies.
· Excellent documentation and active listening skills.