About the role
We are looking for a proactive and target-driven professional to join our B2B IT sales team. The candidate will be responsible for generating qualified leads, conducting outbound outreach, and supporting the sales pipeline through research, prospecting, and lead qualification activities.
Key Responsibilities Lead Generation & Prospecting- Identify and generate new business leads in the IT services/solutions space
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Conduct outbound prospecting through:
- Cold calling
- Emails
- Networking activities
- Research target companies and identify key decision-makers
- Build and maintain a strong pipeline of qualified prospects
- Interact with prospects to understand business requirements
- Qualify leads and identify potential sales opportunities
- Schedule meetings and demos for the sales team
- Maintain and update lead information in CRM tools like HubSpot or Salesforce
- Track outreach performance and campaign effectiveness
- Improve messaging, targeting, and engagement strategies regularly
- Work closely with sales and marketing teams for lead conversion
- Ensure smooth handover of qualified leads to the closing/sales team
- 3–4 years of experience in B2B lead generation or inside sales (IT industry preferred)
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Strong experience in:
- Cold calling
- Email outreach
- Good communication and interpersonal skills
- Strong follow-up and persistence skills
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Experience using CRM and sales tools such as:
- HubSpot
- Salesforce
- Number of qualified leads generated
- Number of meetings/demos booked per month
- Conversion rate from lead to sales opportunity
- Pipeline contribution to sales team