About the role
Position- Senior Marketing Analyst
Location- Bangalore
Exp - 1-5 Years
About Company-
is a privately held technology company specializing in AI and machine learning-driven digital marketing automation. Founded in 2022, it operates from Bengaluru, India, and Dover County, Delaware, USA. The company offers a comprehensive Martech platform designed to optimize digital marketing strategies through advanced analytics and automation.
Roles and Responsibilities
● Conduct data-driven analysis to gain actionable insights and answer critical business questions (acquisition, retention, LTV, etc.) for key clients
● Monitor, optimise, and report on marketing and growth metrics and split-test results. Make recommendations based on analytics and test findings
● Work with data engineering to develop and implement new analytical tools and improve our underlying data infrastructure
● Analyse, forecast, and build custom reports to make key performance indicators and insights available to the entire company
● Manage ad-hoc reporting requests including prioritisation and delivery of reports and insights to meet stakeholders needs
● In this role you would be an individual contributor and will also be leading a team of other analysts with size of 3-5 people