About the role
- Oversee and develop marketing campaigns
- Conduct research and analyze data to identify and define audience
- Devise and present the ideas and strategies
- Compile and distribute financial and statistical information
- Write and proofread creative copy
- Maintain websites and look at data analytics
- Organize events and product exhibitions
- Update databases and use a customer relationship management (CRM) system
- Coordinate internal marketing and an organization’s culture
- Promotional activities and monitor performance
- Manage campaigns on social media