About the role
Key Responsibilities
Modern Trade Development
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Establish and expand partnerships with national and regional modern trade retailers (e.g.,
Shopper’s Stop, Nykaa, Health & Glow, etc.).
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Design Joint Business Plans (JBP) with measurable KPIs, trade spends, and brand
visibility goals.
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Drive SKU placements, retail-level secondary sales, and shelf visibility in stores.
- Onboard and manage relationships with key quick commerce platforms (e.g., Blinkit,
Zepto, Swiggy Instamart, BigBasket).
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Align product offerings, promotions, and availability in line with platform-specific
strategies.
- Monitor platform-wise sales trends and optimize the product assortment for speed and
efficiency.
- Attain volume, value, and market share targets through demand forecasting and stock
planning.
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Coordinate with supply chain teams for seamless product availability across channels.
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Track SKU-wise performance and implement strategies for slow-moving items.
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Plan and execute engaging product launches, campaigns, and activations across both
physical and quick commerce stores.
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Optimize trade spends, assess ROI for campaigns, and execute strong merchandising
strategies.
- Oversee budgeting, trade schemes, and distributor payout validations.
- Ensure prompt resolution of claims, credit tracking, and reconciliation for retail and
digital partners.
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Deliver regular dashboards and reports on sales performance, trade spends, and market
penetration.
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Conduct performance reviews with stakeholders to ensure alignment with growth
strategies.
RequirementsWorking Days: Monday to Saturday
Office-Timings: 9:00 AM to 6:00 PM
Ideal Candidate Profile Education:
- MBA in Sales, Marketing, or Retail Management
Experience:
- Minimum 5 years in modern trade and quick commerce sales, especially in the
FMCG or perfumery industry
- Strong expertise in retail operations, e-commerce, and category management.
- Excellent negotiation, analytical, and relationship-building skills
- Proficiency in sales forecasting and inventory planning
- High ownership mindset and startup-style adaptability