About the role
About the Opportunity
A fast-growing marketing agency operating across brand strategy, digital storytelling, and integrated PR campaigns for national and global clients. We craft narrative-driven campaigns that amplify visibility, shape perception, and drive measurable business outcomes—working with tech startups, D2C brands, and enterprise clients who demand results beyond buzz.
Role & Responsibilities
- Plan, pitch, and execute end-to-end PR campaigns—from media outreach to press releases, event coverage, and influencer amplification.
- Build and maintain dynamic relationships with journalists, editors, bloggers, and industry analysts across print, digital, and broadcast platforms in India.
- Develop compelling story angles, press kits, media advisories, and spokesperson talking points tailored to target audiences.
- Monitor media coverage, track campaign KPIs, and deliver performance dashboards to clients and internal stakeholders.
- Coordinate press events, product launches, and media briefings—logistics, scheduling, and on-ground execution included.
- Stay ahead of industry trends, media landscape shifts, and competitor movements to advise proactive PR strategy.
Skills & Qualifications
- Must-Have
- Media Relations
- Press Release Writing
- Media Monitoring
- Press Kit Development
- Event Coordination
- Media Database Management
- Client Reporting
- Stakeholder Communication
- Preferred
- Experience with Meltwater or Cision
- familiarity with tech or D2C verticals
- Portfolio of secured media placements
Benefits & Culture Highlights
- Collaborative, fast-paced team culture with direct client exposure and campaign ownership.
- Opportunities to work with high-impact brands and scale campaigns across national media.