About the role

About Praxis Global Alliance: Praxis Global Alliance is an Asia-based next-generation management consulting firm that helps businesses solve complex challenges and perform better. We are making consulting 'Practical'. Praxis brings the power of AI and cutting edge research in day to day client work which helps them cut time and costs. We help organizations unlock superior growth, profit and value creation outcomes. We are obsessed with creating superior outcomes for our clients. We take a holistic systemn view of client problems so that our solutions actually yield the benefits on the ground. Our teams are specialists in their practices with direct operating experience and advise clients with forward-deployed capabilities in AI and Digital. Our solutions are more practical because we combine proprietary data & market intelligence, deep on-ground research network, and wide digital & AI ecosystem. Praxis works closely with enterprises, investors, founders, and public sector stakeholders to deliver industry leading business impact, and most clients find our style of management consulting 'collaborative', 'hands-on' and 'fresh'. Praxis solutions help clients:

Grow Value: We help our clients become more valuable. We partner with financial sponsors, strategic acquirers, and enterprises to formulate profit-pool driven strategy, transform business processes, conduct due diligence on investments & business plans, create and execute post-acquisition value creation blueprints.
Grow Revenue: Our clients grow faster than competition. We help organizations accelerate growth through core business growth, expand into adjacencies, activate go-to-market strategies, develop products & channels, optimize pricing & monetization, and turn around brands.
Grow Performance: We enable our clients to perform better. Our deep operational and execution capabilities enable us to improve productivity, unlock operational efficiencies, transform cost structures, make supply chains responsive and agile, and enhance overall business performance through hands-on transformation and execution leadership.
Grow AI: We pioneered 'Business First AI'. We help unlock real business value from AI and Digital. Our advisory and execution weaves our AI ecosystem and 'forward deployed' teams. We help organizations prioritize and clarify their Technology and AI agenda and drive cross-functional implementation end-to-end so clients realize the business value out of every AI and Digital initiative.

While we are based in Asia, our experience spans across the globe. Praxis Global Alliance has served clients in over 40 countries through a multidisciplinary team of consultants with real operating experience, AI/ML developers, data scientists and forward deployed consultants who work closely with CXOs, founders and investors to create long-term value and lasting impact. Our clients #GrowWithPraxis and find our teaming approach humble and collaborative.
About the Role:Drive consistent pipeline generation by aligning high-quality meetings with senior decision-makers and supporting conversion through structured business development efforts.
Location: MumbaiPresence: HybridKey Performance Indicators (KPIs)

Meetings Aligned: Minimum 3 - 4 meetings/week with CXOs / Senior leadership / Founders
Leads generated: 50-60 new credible senior prospects added to CRM per month with credible details and permissions to send Praxis Insights and other mailers.
20 - 25 qualified buyer leads/month
Contracts converted: Minimum 2 contract closures for consulting engagements per month. Requirement waived off for first 2 months after joining.

Key Responsibilities

Identify and connect with decision-makers (CXOs, Directors, VPs) in target organizations (Founders of startups who have raised >$30M equity or Corporates with ₹500 Cr+ turnover)
Develop database of prospective client for Praxis verticals using appropriate shortlisting criteria to generate the Calling list on a weekly basis.
Drive cold outreach, lead qualification, and meeting alignment for Associate Partners and Partners. Various channels can be used including attending physical events, industry forums, tele-calling and other means.
Conduct detailed research on companies, industries, and stakeholders prior to outreach to make the connect credible and increase chances of conversion.
Maintain accurate CRM data, including pipeline status, meeting outcomes, and follow-ups
Build and nurture relationships with prospects to qualify opportunities accurately and ensure repeat engagement
Align with consulting leaders in Praxis for opportunity qualification
Collaborate with internal teams in proposal creation and pre-sales support
Track market trends and generate conversation-opening pitches aligned with Praxis solutions
Through the CRM, provide weekly reporting to leadership on pipeline, meetings, and conversions

Ideal Candidate Profile

Proven track record of meeting monthly targets: meetings, conversions
Experience working with senior stakeholders (CXO level)
Strong communication and persuasion skills
Comfortable with high-quality outreach and a target-driven environment

Variable Incentives will be linked to:

Qualified opportunities generated beyond minimum threshold of 2 per month
Revenue contracts closed beyond minimum threshold of 1 per month

Praxis Global Alliance - Associate Manager - Strategic Business Development

About the role

85% of jobs are never posted