About the role
This role involves managing end-to-end lead generation processes, engaging with prospects, and ensuring seamless handoffs to the sales team. You will also coordinate with clients and internal teams to deliver measurable outcomes while maintaining organized workflows. This role blends strategy and execution, both overseeing processes and personally engaging with prospects.
Responsibilities:
- Personalized Outreach: Craft targeted messages, manage follow-ups, and nurture prospects into meaningful conversations.
- Client Management: Collaborate with clients to align lead generation strategies with their goals and provide regular updates on progress and outcomes.
- Understanding of US Processes: Align lead generation strategies with US market standards and business practices to effectively engage prospects in the region.
- AI Automation: Utilize AI-powered tools to streamline outreach efforts, automate repetitive tasks, and enhance lead generation efficiency.
- Process Oversight: Ensure consistent updates in CRM and internal trackers to maintain full visibility on lead status, follow-up schedules, and outcomes.
- Collaboration and Handoffs: Coordinate with sales and client teams to schedule calls with qualified leads, providing all necessary context.