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Posted 1 Nov 2016

Public Relation Officer

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Employment
Full time
Posted
1 Nov 2016

About the role

Job Description

Public relations account executives are responsible for handling all aspects of planned publicity campaigns and PR activities.

Other tasks include:

·planning publicity strategies and campaigns

·creating and uploading copy and images for the organization’s website;

·designing website banners and assisting with web visuals;

·writing and producing presentations, email marketing campaigns and press releases;

·dealing with enquiries from the public, the press, and related organizations

·researching new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums;

·organizing promotional events such as open days, exhibitions, tours and visits

·communicating with clients, affiliate networks and affiliate partners;

·speaking publicly at interviews, press conferences and presentations

·conducting key word research and web statistics reporting;

·providing clients with information about new promotional opportunities and current PR campaigns progress

·commissioning or undertaking relevant market research

·contributing to social media engagement and brand awareness campaigns;

·using web analytics software to monitor performance of client websites and make recommendations for improvement;

·contributing to company and industry blogs and managing e-communications;

·assisting with paid media including liaising with digital advertising agencies;

·developing and integrating content marketing strategies;

·keeping up to date with current digital trends;

·managing the contact database and assisting with lead generation activities;

·negotiating with media suppliers to achieve the best price for clients.

·liaising with clients, managerial and journalistic staff about budgets, timescales and objectives

·designing, writing and/or producing presentations, press releases, articles, leaflets, ‘in-house' journals, reports, publicity brochures, information for web sites and promotional videos.

Qualifications

Graduates - 

Qualities We Feel Team Members Exemplify:

• Outstanding COMMUNICATION skills both verbal & written.

• Ability to PRIORITIZE and work INDEPENDENTLY with minimal supervision.

• Ability to work effectively in a TEAM environment

• LEADER & GO GETTER mentality

Additional Information

All your information will be kept confidential according to EEO guidelines.

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