About the role
- Create, edit, and publish high-quality reels and short videos
- Plan content ideas based on current trends and audience preferences
- Shoot videos using mobile or camera (if required)
- Add captions, transitions, effects, and music to enhance videos
- Collaborate with the marketing/team for campaign-based content
- Maintain a consistent content calendar
- Optimize videos for better reach and engagement
- Basic to advanced knowledge of video editing tools (e.g., CapCut, Adobe Premiere Pro, InShot)
- Understanding of Instagram Reels and short-form content trends
- Creative mindset with good storytelling skills
- Basic knowledge of lighting, framing, and shooting techniques
- Ability to work independently and meet deadlines
- Experience in social media content creation
- Knowledge of trending audio, hashtags, and reel formats
- Graphic design basics (optional)