About the role
-
POSITION DESCRIPTION
JOB TITLE
Relationship Manager-DSA-Housing Loans
GRADE
M
DEPARTMENT
Housing Loans
LOCATION
BRANCH
SUB-DEPARTMENT
DSA
TYPE OF POSITION
Full-time
REPORTS TO
Regional Sales Manager-DSA
REPORTING INTO
NA
-
ROLE PURPOSE & OBJECTIVE
-
Managing End to End sales life cycle of tapping prospects through marketing activities, understanding their requirement and rendering advice
-
Negotiating commercials, timely disbursement of loan and providing other Bank Products.
-
Implementing tactics to enhance market penetration through DSA channels & marketing activities.
-
To set up distribution DSA channel involving in DSA empanelment & handling cases referred by DSA’s directly.
-
Applicable to all loan officers with 12 Months of service
-
SIZE OF THE ROLE
FINANCIAL SIZE
NON-FINANCIAL SIZE
-
Cost of hiring and placing new Relationship Officers at Branches
-
Operational Cost of managing the Conveyance and Claims of Relationship Officers
-
Cost of procurement marketing collaterals, sales aids
-
Shall be expected to manage a portfolio of Rs.15 Cr. Progressively
-
Managing a single product across the branches of operations
-
Managing a team size of 5 employees progressively
-
Managing assets like marketing collaterals, Stationary, Dockets and Systems
-
Managing hiring and placement of Relationship Officers in required Branches
-
KEY DUTIES & RESPONSIBILITIES OF THE ROLE
Candidate should be able to deliver budgeted business figures from the Cluster of control through placing adequate manpower across active branches. He/She is also responsible for building a quality portfolio without compromising on quantum of business
Business/ Financials
-
Engaging & empaneling with various DSA’s in that particular location for increasing Traffic for HL
-
To set up distribution via DSA enrollment across the location.
-
Targets on number & value of files for Log-in, approval, disbursement of HL
-
65% of target of HL 15% from FD, 15% of S/A and 10% of standalone Insurance
-
Collection of Bounced cases for no zero default track of all customers sourced.
-
FTR on all files
Customer (Both Internal & External)
-
Attend and address customer queries and grievances within the defined TAT.
-
Managing internal and external customer relationship to ensure customer satisfaction.
-
Ensure customers are educated about all products/services offered by Ujjivan.
-
Ensure lower customer attrition by providing different products as per customer requirement.
-
Focus on lower TAT as per laid down standards.
Internal Process
-
FTR on all work/processes/ files
-
Well spread file flow of log-in and disbursal over a month.
-
Documentation and preparation of process manuals
Innovation & Learning
-
Mentor loan officer too graduate to next level.
-
Work towards grooming self for next level of cluster manager with help of Cluster Manager & Area Manager.
-
Completion of goal setting and appraisal on time
-
MINIMUM REQUIREMENTS OF KNOWLEDGE & SKILLS
Educational
Qualifications
-
Graduate with 1 -2 Year experience in Housing Loans
-
Post Graduate with 6-12 months experience in Housing loans
Experience(Years and Core Experience Type)
-
3 years in sales and documentation of loans of which at least 1 year in Housing Loans handling DSA’s, home loans or loan against property in an NBFC/ Bank/HFC. Mixed experience of Sales & Credit is acceptable, but should be predominantly in sales
Certifications
-
Relevant certifications shall be an added advantage
Functional Skills
-
Ability to create teams and drive sales performance. Will be required to take complete ownership of Housing business at Cluster level.
-
Ability to engage with DSA’s, customers, Plan & execute Marketing and Sales promotion
-
Ability to speak and read regional language(s)- is desirable. Ability to communicate in English (Read-speak-write) is required. Has good verbal fluency and uses simple, clear and purposeful language.
-
Adequate Computer knowledge
Behavioral Skills
-
Sound Product knowledge
-
Should possess Training Skills
-
Willingness to travel & relocation as per business requirements and career opportunities
-
Managing customer relations
-
Performance oriented
Competencies
-
Good Computer Knowledge
-
Competent to handle MIS systems and Lending Software
-
KEY INTERACTIONS
INTERNAL
EXTERNAL
-
Product and Marketing Team
-
Regional Operations, Credit
-
Audit, Vigilance and FCU team
-
Area Technical Manager
-
Legal Vendors
-
External marketing agencies
-
Competitor Counterparts
PREPARED BY: Shiv Kumar
DATE: 22-01-2024
REVIEWED BY: Rishu Kumar
DATE: 22-01-2024
LAST UPDATED BY : TM Team
DATE: 22-01-2024