About the role
Core Responsibilities
§ Relationship Management:
o Managing the banking and investments relationship of YES FIRST clients and responsible for overall growth of Liabilities & Investment business from HNI segment
o Develop, manage, and expand YES FIRST customer relationships by providing service level which exceeds client expectations of most important customer segment.
o Identify current and potential relationship with additional revenue potential and grow business
§ Generating Incremental Business
o Sales targets spread across liabilities, retail assets, business banking, forex, cards, investments etc.
o Proactively sell the full range of consumer and commercial product to current and potential Yes FIRST HNI Relationships
o Increase CASA balance in allocated portfolio either through Deepening or Acquisition
o Driving higher product and channel penetration to deepen mapped relationships and to increase wallet share with YES Bank
§ Customer Engagement:
o Ensuring portfolio quality by regularly engaging with each mapped relationship and maintaining the desired relationship values
o Face to the client and First Person Responsible for service and sales satisfaction of mapped clients
§ Investment Advisory
o Financial Planning and Investment Advisory to HNI clients
o Driving revenue business to generate fee income through products like mutual funds, investments and insurance
§ Process and Audit
o Ensure all sales activity is recorded online as per the organizational process
o Capture and maximize the business opportunity through detailed client profiling as per organizational process
People Management or Self-Management Responsibilities
NA
Risk and Internal Control Responsibilities
NA
SECTION V: KNOWLEDGE & EXPERIENCE
KNOWLEDGE
Minimum Qualifications
§ Graduation (Post Graduate preferred)
§ AMFI/NCFM/NISM/IRDA/JAIIB/CAIIB & such relevant certifications will be an added advantage
Professional Certifications
Skills
§ Good written and verbal communication skills
§ Fully conversant with MS Office
§ Excellent networking & interpersonal skills
§ Sensitive to issues of confidentially and compliance
§ Market knowledge of ‘Retail Banking’ or ‘Consumer Banking’ or ‘Branch Banking’
§ Knowledge of regulatory guidelines
EXPERIENCE
Years of Experience
Minimum 4 years of work experience in Banking & Financial Services Organizations
SECTION VI: COMPETENCIES & KEY PERFORMANCE INDICATORS
BEHAVIORAL COMPETENCIES
Core Competencies
Competency Name
Behaviors
§ Customer Focus
§ Listens to and demonstrates an understanding of customers’ stated needs
§ Delivers customer value through timely and quality execution
§ Develops an understanding of problems and employs existing or new methods to find solutions
§ Professional Entrepreneurship
§ Takes proactive and constructive action at work with little or no direction from others
§ Displays responsibility for problems, initiatives and tasks that lie within the domain of own role
§ Drive for Results
§ Seeks to understand the rationale for key decisions and understands implications for own role/ actions
§ Displays a sense of urgency to deliver outcomes as per stated timelines
§ Reacts to challenges by displaying an optimistic demeanor
§ Influence and Impact
§ Uses simple persuasion techniques to achieve the desired result / action / commitment from others
§ Responds to stated requirements of internal/ external stakeholders by keeping a solution oriented mindset