About the role
- Identify, onboard, and manage a network of channel partners, brokers, and real estate agents.
- Develop and execute engagement strategies to strengthen relationships with partners.
- Ensure channel partners are well-trained and equipped with necessary sales tools, marketing materials, and product knowledge.
- Drive sales through channel partners and ensure achievement of revenue targets.
- Monitor and track sales performance, conversion ratios, and lead generation from partners.
- Develop incentive programs, commission structures, and engagement plans to motivate channel partners.
- Create and implement channel sales strategies aligned with overall business objectives.
- Conduct market research and competitor analysis to identify new opportunities and enhance partner engagement.
- Expand the channel network to untapped markets and geographies.
- Build and maintain long-term relationships with key stakeholders in the real estate ecosystem.
- Conduct regular meetings, events, and training programs for channel partners.
- Act as a liaison between the organization and channel partners to ensure smooth operations and communication.
- Collaborate with the marketing team to develop promotional campaigns and branding initiatives for channel sales.
- Support partners with digital marketing, lead generation, and customer outreach strategies.
- Ensure brand consistency and positioning across all partner communications.
- Bachelor's/Master’s degree in Business Administration, Marketing, or a related field.
- Proven track record of driving sales through channel networks and broker relationships.
- Strong networking, negotiation, and relationship management skills.
- Deep understanding of the real estate market, sales cycles, and industry trends.
- Ability to manage multiple stakeholders and drive business growth through partners.
- Excellent communication and leadership skills.
- Proficiency in CRM software and sales analytics.