About the role
Monitors competitors activities and assists in marketing intelligence
Refers sales leads to appropriate personnel within the InterContinental Hotels Group
Sells to new, existing and prospective customers considering goals set forth in the sales strategy, negotiating optimum rate for the benefit of the business
Interfaces with operations on a timely basis
Initiates and prepares tenders for business
In the absence of DOSM, conducts briefings to ensure hotel activities and operational requirements are in place
Actively participate in staff activities
Conduct client interviews
Services existing business through management of account bases
Sell all facets of the hotel
Manage the corporate head office and the preferred hotel history for that company
Develop and maintain a regular pattern of sales calls, meeting with principals of target market
Provides direction on, and conducts market research and analysis
Develops and maintains contact with business generators, meeting and convention planners, visitors/convention bureau, travel agents, tour operators, airlines, corporate accounts, Government Departments and other producers closely allied to Hotel business
Plan and conduct familiarization tours and site inspections
Travel when required to promote the hotel and develop potential business
Maintain regular contact with the IHG hotels in your region and the regional reservation office
Analyses sales mix and likely impact on hotel goals
Implement direction from Director of Sales and Marketing and Regional Managers
Liaison with advertising agency
Stock control of collateral
Collateral input
Execute advertising/creative briefs in a timely manner
Works with superior on manpower planning and management needs
Monitors existing business and inputs into sales strategy meetings to maximize business