About the role
We are seeking a technically inclined sales representative to drive business growth across our label and ribbon divisions. This role combines high-volume consumable sales (TTR/TTO ribbons) with solution-based selling (self-adhesive labels), requiring both commercial acumen and technical understanding.
The candidate will have responsibilities across the following functions:
Market Development:
- Identify and acquire new B2B clients across target industries (Pharma, Retail, FMCG, etc. )
- Drive adoption of self-adhesive labels across various substrates (paper, film, and clear-on-clear).
Consumable Sales Growth:
- Build and maintain a strong pipeline for TTR and TTO ribbons.
- Secure long-term contracts to ensure recurring revenue.
Technical Consultation:
- Advise clients on optimal ribbon-label combinations (wax, wax-resin, and resin).
- Recommend solutions based on application, durability, and printing environment.
Trial and Implementation Support:
- Coordinate product trials and sampling, especially for TTO ribbons.
- Ensure successful performance on client machinery and applications.
Account Management:
- Maintain relationships with existing clients to ensure repeat business.
- Address technical issues such as ribbon snapping, print quality, and compatibility with support teams.
Sales Reporting and Market Intelligence:
- Track sales pipeline, forecasts, and conversion metrics.
- Monitor competitor pricing and market trends in Bangalore and South India.
The core requirements for the job include the following:
Candidate Profile Experience:
- 3-6 years of B2B sales experience.
- Preferred background in the labelling, barcoding, packaging, or consumables industry.
Product Knowledge:
- Understanding of self-adhesive label components: face stock, adhesive, and release liner.
- Knowledge of TTR/TTO ribbon grades and applications.
- Familiarity with industrial printers such as Markem-Imaje, Videojet Technologies, and Domino Printing Sciences.
Skills
- Strong communication and presentation skills.
- Ability to perform consultative / solution-based selling.
- Problem-solving mindset with a technical orientation.