About the role
- Design, develop, test, deploy, and maintain Salesforce solutions using Apex Classes, Triggers, Batch Apex, Scheduled Apex, SOQL, Lightning Components, and Salesforce automation capabilities. - Implement business logic, validation rules, exception handling, and reusable components using established Salesforce development patterns. - Develop scheduled and batch processes for data processing, record management, data cleanup, and business automation. - Manage and support Salesforce data models involving Contacts, Users, Accounts, Campaigns, Campaign Members, and Account Affiliations. - Perform technical analysis and contribute to solution design for new Salesforce capabilities and enhancements. - Ensure solutions are scalable, maintainable, secure, and aligned with Salesforce development best practices. - Investigate and resolve production issues, data inconsistencies, automation failures, and access-related problems. - Design, develop, test, and maintain integrations between Salesforce and internal or external applications. - Develop and support REST and SOAP APIs for secure data exchange. - Work with JSON payloads, authentication mechanisms, API contracts, and integration error handling. - Troubleshoot API requests and responses using debugging tools and logs. - Coordinate with external application and integration teams to validate API contracts, payload structures, data mappings, authentication requirements, error scenarios, and integration dependencies. - Implement appropriate logging, exception handling, monitoring, and retry mechanisms to improve integration reliability. - Support end-to-end integration testing and production issue resolution. - Develop and support customer data management processes within Salesforce. - Implement solutions to manage and synchronize customer profiles, consent, subscription preferences, and email verification information. - Support business rules related to customer opt-in and opt-out preferences and communication eligibility. - Ensure appropriate validation and processing of customer consent and email verification status. - Identify and resolve data quality or synchronization issues impacting downstream applications and customer processes. - Work with business and technical stakeholders to ensure customer data workflows meet defined business and compliance requirements. - Investigate and resolve Salesforce production incidents and application defects. - Strong hands-on experience in Salesforce CRM development. - Proficiency in Apex, Triggers, Batch Apex, Scheduled Apex, SOQL, and Lightning Components. - Experience with Salesforce automation tools and business process implementation. - Strong understanding of Salesforce data models and object relationships. - Experience in REST and SOAP API development and integration. - Knowledge of JSON, authentication mechanisms, API contracts, and error handling. - Experience in production support and issue resolution. - Ability to work with cross-functional teams and translate business requirements into technical solutions. - Strong understanding of secure, scalable, and maintainable development practices. - Experience with customer consent management and email verification workflows. - Familiarity with data synchronization and data quality management. - Experience with logging, monitoring, and retry mechanisms for integrations. - Exposure to integration testing and release support. - Knowledge of Salesforce best practices for performance optimization and governor limits. - Bachelor's degree in Computer Science, Information Technology, Software Engineering, or a related field.