About the role
Description Lead Marketing Cloud architecture and solution design. Design scalable customer journey and engagement architectures. Define data models, segmentation, personalization, and activation strategies. Architect integrations between Marketing Cloud and Salesforce CRM/Data Cloud. Design Journey Builder, Automation Studio, Email Studio, and related solutions. Establish integration, security, governance, and data-management patterns. Review technical designs and provide architectural guidance. Work with business stakeholders, developers, consultants, and external vendors. Define non-functional requirements including scalability, performance, security, and reliability. Support technical discovery, estimation, solutioning, and implementation. Mentor consultants and development teams. Roles & Responsibilities Lead Marketing Cloud architecture and solution design. Design scalable customer journey and engagement architectures. Define data models, segmentation, personalization, and activation strategies. Architect integrations between Marketing Cloud and Salesforce CRM/Data Cloud. Design Journey Builder, Automation Studio, Email Studio, and related solutions. Establish integration, security, governance, and data-management patterns. Review technical designs and provide architectural guidance. Work with business stakeholders, developers, consultants, and external vendors. Define non-functional requirements including scalability, performance, security, and reliability. Support technical discovery, estimation, solutioning, and implementation. Mentor consultants and development teams.