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EFY Group

Posted 27 Aug 2026

Search & Content Performance Lead

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Employment
Full time
Team
Marketing
Posted
27 Aug 2026

About the role

We are looking for a Search & Content Performance professional who can improve organic traffic and content performance across our digital platforms. The ideal candidate should have experience working with a digital publisher, education content site, or similar content-driven platform.


Responsibilities:

  • Manage organic search traffic and AEO performance.
  • Analyze Google Search Console and Google Analytics data.
  • Work on content clean-up and consolidation across large numbers of web pages.
  • Improve on-page content standards and internal linking.
  • Maintain index hygiene and identify technical content issues.
  • Work on structured data and improve search visibility.
  • Edit technical English content written by engineers and make it easy for general readers to understand.
  • Support AI-assistant and search visibility initiatives.
  • Use basic Python or Google Sheets scripting for working with Search Console and GA4 data.


Requirements:

  • 1-2 years of relevant experience, preferably with a digital publisher or education content platform.
  • Strong hands-on experience with Google Search Console.
  • Experience handling content clean-up or consolidation projects involving 1,000+ web pages.
  • Ability to understand traffic changes after content optimization.
  • Good English editing skills.
  • Basic knowledge of Python or scripting in Google Sheets.
  • Good understanding of organic search, content optimization, internal linking, indexing, and structured data.
  • Preferred Background: Candidates from digital publishers, ed-tech/study-content platforms, or developer/engineering content platforms would be preferred.

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