Senior Data Scientist

You bring experience from organizations where marketing analytics is taken seriously, whether that's a global technology company, an Indian consumer tech company, a data-driven marketing organization, or a specialist analytics firm. You understand the discipline of marketing science and the craft of building teams that do it well.

Requirements:

• 8+ years of hands-on experience in data science, marketing analytics, or applied measurement. Deep expertise in marketing mix modeling (MMM): methodology, tooling, business integration, and stakeholder communication.
• Strong knowledge of marketing attribution, incrementality testing, and causal inference methods (geo-testing, diff-in-diff, synthetic controls, uplift modeling).
• Experience with performance forecasting and budget optimization in a marketing context.
• Proven ability to manage and influence senior stakeholders across functions and geographies.
• Strong executive communication skills: comfortable presenting complex methodology and business implications to senior marketing and business leaders.
• Deep proficiency in SQL and Python or R; experience operating in production analytics environments.
• Comfort operating in a globally distributed team environment with US-based counterparts.

Nice to Have:

• Exposure to offline marketing analytics, brand measurement, or upper-funnel attribution.
• Experience scaling and modernizing legacy marketing measurement infrastructure.
• Familiarity with dbt, Databricks, Snowflake, Airflow, or comparable data infrastructure.
• Experience building or managing analytics teams across multiple geographies.

What Sets You Apart:

• You build measurement frameworks that marketing leaders actually use to make decisions, not just deliver reports.
• You communicate across the spectrum, from walking an analyst through a causal design to presenting budget implications to a CMO.
• You hold a high bar for analytical credibility while being pragmatic about delivery timelines.
• You build strong cross-geography partnerships.
• You stay technically grounded even as your scope grows; you know when to go hands-on and when to step back.