About the role

Experience: 3-7 YearsEmployment Type: Full TimeLocation: NoidaWe are looking for a GTM Engineer to build and scale our outbound engine. This role goes beyond campaign execution — you will design, automate, and optimize end-to-end outbound systems that consistently generate qualified pipeline.You will work at the intersection of sales, marketing, and data, owning how we identify prospects, trigger outreach, and convert engagement into meetings and revenue.Role & ResponsibilitiesKey Responsibilities1. Build Outbound Systems (Not Just Campaigns)

Design and manage end-to-end outbound workflows:
data sourcing → enrichment → sequencing → CRM → tracking
Integrate and automate tools (Apollo, HubSpot, Lemlist, etc.) to create scalable outbound infrastructure
Ensure clean data flow and minimal manual intervention across systems

2. Signal-Based Prospecting

Identify and operationalize buying signals (e.g., hiring trends, funding, tech stack changes, intent data)
Continuously refine ICP, target accounts, and segmentation logic based on performance insights
Build and maintain high-quality, dynamic prospect lists

3. Outbound Execution & Experimentation

Run A/B tests across messaging, targeting, and channels
Continuously improve reply rates, meeting conversion, and pipeline quality

4. Pipeline Ownership & Analytics

Own key outcomes: meetings booked, pipeline generated, and conversion rates
Track and analyze campaign performance across the funnel
Build feedback loops between outbound efforts and sales outcomes

5. Collaboration

Work closely with sales and leadership to align outbound strategy with revenue goals
Translate sales insights into improved targeting, messaging, and workflows

Requirements

3–7 years of experience in outbound, growth, sales ops, or GTM roles (B2B / SaaS / IT services preferred)
Strong hands-on experience with outbound and automation tools such as:
- Apollo, HubSpot, Lemlist, Clay, Mailchimp, or similar
Proven ability to build and scale outbound workflows, not just execute campaigns
Strong understanding of modern outbound (personalization, signal-based outreach, multi-channel sequencing)
Data-driven mindset with experience tracking and optimizing funnel metrics
Excellent written communication skills for B2B messaging

Good to Have

Experience with no-code/low-code automation tools (e.g., Zapier, Make)
Exposure to data enrichment, web scraping, or API-based workflows
Experience in early-stage startups or building outbound engines from scratch

What Success Looks Like

Consistent generation of high-quality pipeline from outbound
Scalable outbound systems with minimal manual effort
Continuous improvement in reply rates, meeting conversion, and deal velocity

Senior GTM engineer

About the role

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