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Plazza

Posted 28 Aug 2026

Senior Product Analyst

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Employment
Full time
Team
Data Science & Analytics
Posted
28 Aug 2026

About the role

We are looking for a Senior Product Analyst (8+ years) who can own product analytics end-to-end, build scalable data foundations, and lead a small high-performing analytics team (4-5 members). This is a highly strategic role working closely with Product, Engineering, Growth, and Leadership to drive product decisions through deep data understanding.


The core responsibilities for the job include the following:


Product Analytics and Insights:

  • Drive product strategy using data-backed insights across acquisition, engagement, retention, and monetization funnels.
  • Define and own north-star metrics, product KPIs, and business health dashboards.
  • Identify user drop-offs, behavioral patterns, and growth opportunities across journeys.


Event Tracking and Data Architecture:

  • Design and maintain scalable event taxonomy and instrumentation frameworks.
  • Partner with Engineering to ensure clean, reliable, and actionable product data pipelines.
  • Improve data quality, governance, attribution accuracy, and tracking consistency across platforms.


Experimentation and Growth:

  • Lead A/B testing frameworks and experimentation culture across product and growth teams.
  • Build analytical models to identify high-value cohorts, user segmentation, and retention drivers.
  • Support growth, CRM, lifecycle, and personalization initiatives through deep analytics.


Analytics Infrastructure and Tools:

  • Own dashboards, reporting systems, and self-serve analytics infrastructure.
  • Work with tools like Mixpanel, Amplitude, GA4 Clevertap, Tableau, Power BI, Metabase, Looker, etc.
  • Collaborate on warehouse/data stack evolution (BigQuery, Redshift, Snowflake, etc. ).


Team Leadership:

  • Manage and mentor a team of 4-5 analysts.
  • Establish strong review processes, analytical rigor, and stakeholder communication standards.
  • Build a culture of ownership, speed, and business-first thinking.


Cross-functional Collaboration:

  • Work closely with Product Managers, Founders, Engineering, Marketing, and Operations.
  • Translate ambiguous business problems into measurable analytical frameworks.
  • Present insights and recommendations clearly to senior leadership.


Requirements:

  • 8+ years of experience in Product Analytics, Growth Analytics, or Business Analytics roles.
  • Strong experience in consumer internet, B2C, health tech, e-commerce, fintech, or high-growth startups.
  • Deep understanding of: Product funnels, Event instrumentation, User journey analytics, and Data architecture fundamentals.
  • Experimentation frameworks, Advanced SQL expertise.
  • Strong Python/R skills for analytics and modeling.
  • Experience with modern analytics stacks and BI tools.
  • Strong stakeholder management and communication abilities.
  • Experience managing teams and driving execution independently.


Strong Plus:

  • Experience at high-growth Series A/B startups or scaled consumer tech companies.
  • Hands-on exposure to tools like Mixpanel, Amplitude, GA4 Clevertap, Segment, Snowflake / BigQuery.
  • Exposure to recommendation systems, personalization, or lifecycle analytics.
  • Experience working closely with founders/product leadership.


This role is ideal for someone who combines the following:

  • Strong product thinking.
  • Data architecture expertise.
  • Event instrumentation experience.
  • User behavior analytics.
  • Business intuition in high-growth consumer startups.

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