About the role
Requirements:
- 5+ years of professional motion design experience in an agency or in-house role, with a portfolio that shows performance-driven marketing work, not just brand pieces.
- Strong motion fundamentals: timing, easing, spacing, anticipation and follow-through, camera and typographic animation, and confident video editing and pacing.
- Equally strong design fundamentals: typography, layout, color, hierarchy, and composition. A large share of our motion work starts as a static asset you design yourself, and you'll also produce static ad creative and collateral outright. We are hiring a designer who animates, not an animator who needs designs handed to them.
- Storyboard-first process: you plan and design in Figma before you animate, and you can present a storyboard that a marketer can give feedback on before production begins.
- Performance mindset: you understand what makes a Meta ad stop the scroll, you care about hook rates and thumb-stop ratios, and you treat shipped creative as a hypothesis to be tested.
- Speed and volume: we're growing significantly every month, and rapid creative production is at the center of it. You ship fast without letting craft slip.
- Attention to detail: you understand how the smallest choices subconsciously shape how a viewer feels about a brand, and you start from the ICP, not the artboard.
- Organization: you can keep tabs on many assets across many channels, communicate status clearly, and hit deadlines.
- AI fluency: you already use AI tools in your day-to-day production workflow and have a point of view on where they help and where they don't.
Tools and Proficiencies:
Design:
- Figma (expert): storyboarding, static ad and web design, UI mockups, prototyping, and component-based design systems. This is where most assets begin.
- Adobe Photoshop and Illustrator (advanced): static creative, image retouching and compositing, vector illustration, iconography, and print-ready collateral.
Motion:
- Adobe After Effects (expert): motion graphics, compositing, UI and typographic animation, expressions, and plugin workflows.
- Adobe Premiere Pro (advanced): video editing, pacing, sound design basics, and multi-format exports.
AI production:
- Higgsfield (proficient): generating AI footage, b-roll, and brand assets, and directing camera motion for rapid concepting and production of ad creative.
- Claude (proficient): scripting, hook and copy variations, creative briefs, research, and workflow automation.
Sourcing and workflow:
- Envato (proficient): sourcing and adapting templates, stock footage, music, and sound effects efficiently.
- : review, versioning, and asset organization.
Nice to Have:
- Blender: 3D modeling and rendering for product and card visuals.
- Cavalry: procedural and data-driven motion design.
- Rive (or Lottie): interactive, web-native animation for landing pages and product UI.
- Exposure to additional AI video and image tools (Runway, Kling, Midjourney, Sora) and a willingness to evaluate new ones.
- Experience in fintech, finance, B2B SaaS, or other high-trust categories.
- Experience working directly with paid media buyers or a growth team.