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abitainnovation

Posted 20 Aug 2026

Social Media Manager

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Employment
Full time
Team
Operations
Posted
20 Aug 2026

About the role


Social Media Manager - Dezy  
Dezy is building India's largest, most-trusted dental care brand. Backed by Peak XV, Chiratae Ventures, and Alpha Wave ($20M+ raised).
Role:
Own Dezy's growth on YouTube, Instagram, and Facebook. Build an organic content engine that drives brand awareness and trust for India's leading dental brand - turning clinical stories, doctor expertise, and campaigns into content that performs.
What You'll Do
● Own the channels - content strategy, calendar, and posting across YouTube, Instagram, Facebook.
● Produce content - script and coordinate shoots for reels, shorts, YouTube videos, and posts with doctors, patients, and creators.
● Grow community - manage comments/DMs, run influencer collaborations.
● Track performance - report on reach, engagement, watch time, follower growth; iterate based on data.
● Collaborate = work with performance marketing on paid/whitelisting content, and with clinical teams to keep content accurate. What We're Looking For
● 2-3 years managing brand social channels, ideally consumer-facing (healthcare/wellness/D2C a plus).
● Strong platform-native content sense — knows what works on Reels vs. YouTube vs. Feed.
● Hands-on with editing tools (CapCut/Premiere/Canva) and basic shoot direction.
● Sharp storytelling and copywriting; comfortable owning a calendar end-to-end in a fast, unstructured setup.
● Bonus: influencer collaboration experience, analytics fluency.

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