About the role
Position SummaryWe are looking for a creative and proactive Social Media Executive to manage brand social media presence, develop platform-specific strategies, drive community engagement, and execute impactful social campaigns. The ideal candidate should have advertising agency experience, hands-on expertise in managing community pages, and a strong understanding of social media trends, content planning, and audience engagement.
About InnoceanInnocean is one of the world's fastest-growing global marketing and communications networks, with 31 offices and over 3,000 employees across 21 countries.Established in India in 2005 with Hyundai and Kia as its founding clients, Innocean Worldwide India delivers integrated marketing solutions across advertising, digital, media, CRM, content, and brand experiences. We are committed to creating meaningful consumer experiences through innovative and integrated campaigns.
Responsibilities
- Develop platform-specific social media strategies aligned with brand and campaign objectives.
- Create and manage monthly social media content calendars across multiple platforms.
- Manage day-to-day operations of brand social media accounts.
- Plan, schedule, and publish engaging content in collaboration with creative and content teams.
- Manage community pages by responding to audience queries, comments, and messages in a timely and brand-appropriate manner.
- Coordinate with creative, copy, and client servicing teams to execute social media campaigns.
- Monitor social media performance, analyze campaign metrics, and recommend optimization strategies.
- Stay updated on social media trends, platform updates, and digital best practices.
Qualifications
- Bachelor's degree in Marketing, Mass Communication, Advertising, or a related field.
- 3–5 years of experience in social media management within an advertising or digital agency.
- Hands-on experience in platform strategy, content calendar planning, and community management.
- Strong understanding of social media platforms, analytics tools, and performance reporting.
- Excellent communication, stakeholder management, and project coordination skills.
- Ability to manage multiple brands in a fast-paced agency environment.
Equal Opportunity EmployerWe are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.