About the role
We are seeking a creative and detail-oriented Social Media Assistant to play a key role in shaping our brand’s presence on Instagram. This position is ideal for someone passionate about visual storytelling, digital trends, and community engagement. The successful candidate will be responsible for creating compelling content, managing daily social media operations, and supporting influencer collaborations—all while maintaining a cohesive and visually appealing brand aesthetic. Your work will directly impact audience growth, engagement, and brand visibility across one of the most influential platforms today.
Responsibilities:
- Assist in the creation of high-quality Instagram content, including photos and videos
- Capture product visuals in-store using smartphone photography
- Produce engaging Reels leveraging trending audio and current platform trends
- Craft compelling captions and strategically relevant hashtags
- Support influencer outreach and collaboration coordination
- Schedule and publish Stories and feed posts across Instagram
- Organize and manage basic photo and video shoots
- Ensure visual and tonal consistency across all social media content
- Assist with WhatsApp-based marketing campaigns and customer interactions
- Monitor and report on Instagram insights on a weekly basis
RequirementsRequirements:
- Proven experience and strong understanding of Instagram’s content ecosystem
- Proficiency in Canva for graphic design and content creation
- Hands-on experience editing Reels and short-form video content
- Keen eye for aesthetics and visual branding consistency
- Excellent written and verbal communication skills in English
- Skillful in smartphone photography and lighting techniques