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Job Title: Sr. Digital Marketing Manager Experience (years) - Min: 5 YearsExperience (years) – Max: 10 YearsLocation : Udyog Vihar Phase 3, Gurgaon, Haryana Education Qualification: BCA/MCA/BE/B. tech/Related Degree Notice Period: Immediate to 15 DaysMust HaveSkills:Digital Marketing, Affiliate Marketing, Paid Advertising, Google and Meta Ads, Social Media ManagementGood to Have:Budget Management, Vendor ManagementKey Responsibilities: Digital Marketing Strategy: Develop, execute, and optimize comprehensive digital marketing strategies. Manage and oversee all digital marketing channels including websites, emails, social media, and online advertising campaigns. Affiliate Marketing: Develop and manage affiliate marketing programs. Collaborate with affiliate partners to maximize ROI. Paid Advertising: Plan and execute all web, SEO/SEM, marketing database, email, social media, and display advertising campaigns. Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs). Google and Meta Ads: Manage and optimize Google AdWords and Meta (Facebook/Instagram) ad campaigns. Perform keyword research and manage bidding strategies. Develop ad creatives and perform A/B testing to ensure maximum effectiveness. Social Media Management: Develop social media strategies and manage all social media platforms. Create engaging content and campaigns tailored to each platform. Budget Management: Develop and manage the marketing budget. Allocate budget to different digital channels and monitor expenses to ensure maximum ROI. Vendor Management: Collaborate with external vendors and agencies to execute campaigns. Ensure all vendor deliverables are on time and within budget. Creative Thinking: Bring fresh ideas and innovative thinking to all digital marketing efforts. Continuously seek out new digital marketing opportunities and trends. Performance Analysis: Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points. Provide actionable insights and recommendations based on performance metrics. Qualifications: · Master's degree in marketing, Business, or a related field. · 5+ years of experience in digital marketing, preferably with an agency background. · Proven experience in developing and executing digital marketing campaigns. · Strong knowledge of Google AdWords, Meta Ads (Facebook/Instagram), SEO, SEM, and affiliate marketing. · Excellent understanding of digital marketing concepts and best practices. · Strong analytical skills and data-driven thinking. Experience with budget management and vendor management. · Creative mindset with a young and innovative approach to digital marketing. Excellent communication and interpersonal skills. · Ability to work independently and as part of a team.

Sr Digital Marketing Manager

About the role

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Sr. Digital Marketing Manager

Sr. Digital Marketing Manager

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