Territory Sales Manager CSG

Job Description – Regional Sales Manager (Water Treatment Chemicals

Role :Regional Sales Manager – Water Treatment Chemicals

Location:Pune

Key Responsibilities :

Sales & Business Development

• Achieve regional sales and collection targets for water treatment chemicals.
• Develop and execute regional sales strategies in line with business objectives.
• Identify and develop new customers across industries such as Power, Chemicals, Cement, Steel, Food & Beverage, Pharma, and Manufacturing.
• Generate new business opportunities and expand market share within the assigned territory.
• Prepare sales forecasts and business plans for the region.

Customer Relationship Management

• Develop and maintain strong relationships with key customers and decision-makers.
• Understand customer requirements and propose appropriate water treatment solutions.
• Conduct regular customer visits and ensure high levels of customer satisfaction.
• Address customer concerns and coordinate with technical teams for timely resolution.

Market Intelligence

• Monitor market trends, competitor activities, pricing strategies, and emerging opportunities.
• Identify new applications and market segments for business expansion.
• Provide regular market feedback to management.

Team & Channel Management

• Manage and support regional sales engineers and channel partners.
• Drive performance, capability development, and engagement of the sales team.
• Strengthen distributor and dealer networks to enhance market penetration.

Commercial & Operational Excellence

• Ensure timely collections and maintain healthy receivables.
• Negotiate commercial terms and finalize contracts with customers.
• Coordinate with technical, operations, and service teams to ensure successful execution of customer requirements.
• Prepare and present monthly sales reports, forecasts, and business reviews.

Qualifications

• BTech/Mtech /Bsc /Msc – Chemical
• MBA in Marketing preferred.

Experience

• 8–15 years of experience in industrial sales, preferably in Water Treatment Chemicals, Specialty Chemicals, Industrial Chemicals, or Water Solutions.
• Proven experience in managing regional sales and key accounts.
• Strong exposure to industrial customers and project-based selling.

Required Competencies

• Sales & Negotiation Skills
• Business Development
• Key Account Management
• Market Analysis
• Customer Relationship Management
• Strategic Planning
• Team Management
• Communication & Presentation Skills
• Commercial Acumen

Key Performance Indicators (KPIs)

• Achievement of sales and collection targets.
• New customer acquisition.
• Regional revenue and profitability growth.
• Market share expansion.
• Customer retention and satisfaction.
• Receivables management.
• Team performance and development.