About the role
The Sales Executive will be responsible for supporting distributors in driving secondary sales by engaging the installers/system integrators (SIs) and driving improved ways of working and loyalty with the installers/ SIs in the assigned territory.
Key Responsibilities
Installer / SI Engagement
Identify, onboard and engage installers and system integrators (SIs) in the assigned territory
Build and maintain regular relationships with the installers/ SIs to keep them active and productive
Drive adoption of loyalty programs
Distributor Sales
Support distributors in driving their secondary sales of solar modules
Working closely with distributor’s sales teams, conducting market visits, and driving on-ground execution
Servicing & Execution
Ensure smooth order execution, delivery, and on-ground support for installers
Coordinate resolution of installer/ SI issues
Market & Field Activities
Support marketing team with driving Installer/ SI engagement activities (e.g., meets)
Provide market feedback on competitor activity, pricing, and demand trends
Reporting
Maintain daily call / visit reports and sales data in the sales app
Track installer activity and secondary sales
Candidate Requirements
Educational Qualifications
Graduate in any discipline
Experience & Skills
1-3 years of field sales experience in solar or related industry (e.g. electrical goods, inverter / battery, etc.)
Solar product knowledge (modules, kW sizing, net metering, subsidy schemes) preferred
Good communication and negotiation skills
Daily field discipline and relationship-building skills
Local language fluency and good hyperlocal market knowledge
Willingness to travel extensively within the assigned territory
Comfort using a smartphone-based sales / order app for daily reporting