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YES Bank

Posted 25 Sep 2026

Senior Sales Manager

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Team
Business Equipment Finance (BEF)
Posted
25 Sep 2026

About the role

Job description

Role & responsibilities


  • The role holder is responsible for acquisition of NewtoBank Manufacturing customers seeking finance for business

equipment or machinery loan. Acquisition would be through OEMS, existing CRM, DSAs and Knowledge Banking

approach. The role holder is also responsible for building Asset Book by extending Equipment Finance Facilities and

Term Loans to Manufacturers for Equipment Finance

Acquisition of NewtoBank customers which are into manufacturing industry and looking for equipment funding. Sourcing would be through OEMS, CRM, DSAs, existing client reference and references from SME and Branch Banking team. • Regularly Engaging with OEMs, colleagues in Branch Banking, MSME Associations Office Bearers and SME team for generating leads from existing CRM of the bank as well as meeting Min. 2 Manufacturing clients on daily basis. • Build Asset Book by extending Equipment Finance and Term Loans to Manufacturers in Printing, Packaging, Industrial Equipment industry. • Build Liability rich Book comprising of Current Accounts, Saving Accounts and Fixed Deposits by offering various Trade and Transaction products like Cash Management Services, Trade and Treasury Products. • Enhance Book Profitability and Client stickiness by consistently seeking an opportunity to expand share of wallet of the customer base through Cross Sell of POS (Merchants) Machines, Salary Accounts for employees, Insurance (both Life and Non-Life) and various other Wealth Management Products • Collaborate with the Risk, Operations and service teams to ensure delivering better TAT of Loans delivery and smooth on-boarding of the client • Meeting the Targets - Both in respect of bottom line as well as top line by constantly enhancing the Productivity.

People

Management or

Self-

Management

Responsibilities • Defines performance goals at the start of the year in discussion with the reporting manager and ensures that the goals are monitored and achieved during the course of the year. • Takes ownership of his/her own learning agenda by identifying development needs in consultation with the reporting manager and working towards bridging the gaps through various means which go beyond just training. • Understands the competencies relevant to his/her role, and works towards displaying as well as developing these effectively. • Keeps abreast of relevant professional/industry developments, new techniques and current issues through continued education and professional networks.

Follows risk policy and processes to mitigate the operational, regulatory, financial, informational, reputational and audit risks as instructed by the departmental manager. • Executes the established internal control systems and compiles relevant information for departmental audits, as necessary.

A minimum of 2-3 years of relevant experience with at least 1 year in a similar role

Prior experience in Banking/NBFC in Working Capital/LAP/Mortgages/Business Equipment/Commercial Equipment department.

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