About the role
The achievement of distribution, display & sales objectives (Primary & Redistribution) through effective management of Super Stockiest & RDS and their field force within the values and parameters set by the company.
Responsibilities- Responsible for primary Sales & redistribution.
- Understand and ensure profitable / sustained growth of business and strong orientation to commercial terms, profitability calculations etc.
- Continuously gather data on competitor pricing, sales, customers etc. and analyze sales data and past trends.
- Strengthening the distribution network & infrastructure of Super Stockiest & RDS to increase the width and depth of availability of all Zydus products including new sales channels.
- Responsible for ensuring stocks levels as per company guidelines at Super Stockiest & RDS points.
- Distribution build-up including new sales channels.
- Implementing & monitoring market inputs
- Manage the Distribution of Zydus Wellness products supported by a team of Super Stockiest & RDS and their field force who cater to the customers in these markets.
- Execution and monitoring of display & merchandising.
- Demonstrate company values , ethics & pride through exemplary behavior.
- 4. People: Effective management of Super Stockiest & RDS and their field force for motivation, training & development & productivity enhancement
- Sales Targets Achievement: Meeting or exceeding sales goals set for the segment, often measured in revenue, volume of orders, or number of new accounts.
- Business Partners Acquisition and Retention: Identifying and acquiring new business partners while maintaining and strengthening relationships with existing business partners in the industry.
- Market Penetration and Expansion: Expanding the company’s presence in the sector by targeting new geographic areas, market segments, or product lines.
- Customer Relationship Management: Building and nurturing strong relationships with key decision-makers and influencers in the sector to drive repeat business and customer loyalty.
- Product Knowledge and Promotion: Demonstrating a deep understanding of the company’s products and services, and effectively promoting these to meet the specific needs of the market.
- Order Management and Coordination: Ensuring accurate order processing, timely delivery, and coordination with the logistics and supply chain teams to meet customer expectations.
- Manages his/her territory through a team of RDS, Super Stockiest and Salesman.
- Graduate / MBA
- 3 years of frontline work experience in retail sales
- Exposure/ experience of DMS - Minimum 2 Years in Active environment, Not “Roll Out/Test Phase”. SFA - Minimum 2 Years in Active environment, Not “Roll Out/Test Phase”.
- Experience in FMCG if from outside of Zydus
- Good Knowledge and understanding of General Trade Sales
- Sound Knowledge of Rural Sales Fundamentals
- Having hands on experience in Sales Force Automation (SFA)
- Super Stockiest & RDS Management including ROI
- Result Oriented
- Analytical Ability
- Takes Initiative
- Negotiation & Problem Solving
- Good written & Oral Communication
- Achievement Orientation
- Leading others
- High Involvement
- Coaching Others
NA