About the role
Candidate
will be focusing on the strategic and tactical implementation of SEO, SMO, PPC, Social
campaigns whilst facilitating integration within all available marketing
channels (e.g. PPC, display, email and social media) with particular emphasis
on innovation. Tasks include: data analysis, campaign planning, and execution
and prepare reports.
Requirements
- Management of the digital marketing
campaigns
- Effectively formulating Onsite &
Offsite optimization activities.
- Management of SEO Executives and content
writers
- Produce & manage keyword research,
technical, content, link and social audits - analysis and documentation.
- Make recommendations regarding
optimization or implement directly when appropriate.
- Work closely with internal team to
develop integrated digital strategies.
- Managing all of the activities and
processes required to effectively run SEO & Social campaigns.
- Delivering an excellent time bounded SEO
services.
- Analyzing the performance of campaigns,
identifying strategic opportunities, facilitating change in order to hit
and exceed expectations and KPIs.
- Stay abreast of industry trends and all
applicable technologies, including developments in SEO, social media, PPC,
analytics, online marketing, E-commerce and online consumer behavior.